The internet provides us the power to share insights about a plethora of products and services. While many people believe that customers use it to portray false image of goods, others perceive this as the power to share valuable customer experiences. I fervently support this phenomenon and consider it as a voice of people.
People with opposing view see this trend as misleading. Competitors of esteemed organisations publish false reviews about popular products to minimise their sales which will improve the scope of their merchandise in the market. Coca-cola, a well-renowned brand, for instance, is dragged many times in news for unrelated reasons on unhygienic manufacturing ways and low-quality consumption of raw material, but none them have been ever proved. Undoubtedly, these fabrications influence some percentage of people who reduces sales. Lastly, many customers, today, try to take advantage of the internet and started intimidating sellers for the sake of discounted or free service.
Conversely, supporters of this freedom claim that it enables people to share honest views with others. Insights about a service not only improve company' s reputation but helps in building trust for a brand. Online platforms give us the ability to raise concerns directly with higher management if not addressed by stores. Since these issues are raised publicly, companies resolve them instantly. People' s opinion provides an overwhelming number of reliable choices where consumers can choose services as per their willingness relating to cost, reliability or duration. Being personally involved with Amazon for an issue with my Apple watch, they offered a new device straight away. Consequently, it improves the process in terms of effective communication.
In conclusion, while some people use this platform for criticism, others use it to create genuine awareness which eventually helps in improving customer' s experience.
The internet provides us the power to share insights about a plethora of products and services. While
many
people
believe that
customers
use
it to portray false image of
goods
, others perceive this as the power to share valuable
customer
experiences. I
fervently
support this phenomenon and consider it as a voice of
people
.
People
with opposing view
see
this trend as misleading. Competitors of esteemed
organisations
publish false reviews about popular products to
minimise
their sales which will
improve
the scope of their merchandise in the market. Coca-cola, a well-renowned brand,
for instance
,
is dragged
many
times in news for unrelated reasons on unhygienic manufacturing ways and low-quality consumption of raw material,
but
none them have been ever proved.
Undoubtedly
, these fabrications influence
some
percentage of
people
who
reduces
sales.
Lastly
,
many
customers
,
today
, try to take advantage of the internet and
started
intimidating sellers for the sake of discounted or free service.
Conversely
, supporters of this freedom claim that it enables
people
to share honest views with others. Insights about a service not
only
improve
company&
#039; s reputation
but
helps
in building trust for a brand. Online platforms give us the ability to raise concerns
directly
with higher management if not addressed by stores. Since these issues
are raised
publicly
,
companies
resolve them
instantly
.
People&
#039; s opinion provides an overwhelming number of reliable choices where consumers can choose services as per their willingness relating to cost, reliability or duration. Being
personally
involved with Amazon for an issue with my Apple
watch
, they offered a new device straight away.
Consequently
, it
improves
the process in terms of effective communication.
In conclusion
, while
some
people
use
this platform for criticism, others
use
it to create genuine awareness which
eventually
helps
in improving
customer&
#039; s experience.