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Today, the high sales of popular consumer goods reflex the power of advertising and not the real needs of the society in which they are sold. To what extend do you agree or disagree? v.1

Advertising is a powerful strategy that is adapted by different multinational and small-scale businesses. Since the newspapers began to publish in the early 20th century, companies in business and politicians advertise about agenda and products in newspapers. Some people believe that a considerable quantity of products sold represents an advertisement's influence rather than the people's real need. In my opinion, this is not the only or dominating factor for the consumer to buy a product. In this essay, I will discuss other factors that influence the buying decision of a customer. The Invention of television and the printing press allows the advertising industry to explore different ways to attract their customers. Nowadays, advertisers use graphics and quotations to influence their targeted audience. For example, when we watched any entertainment program or news bulletin on any channel, a commercial featuring a product appears on our screens. Some of their customers got so attracted to appealing eye ads that they eventually decide to purchase a product mainly because of powerful advertisement. Purchasing any product mindlessly just by seeing ads on Tv does not show what society needs. One marketing survey discloses that people who buy products just by seeing an ad in newspapers or on television are very few in population. The majority of the population buy a product or any sort of equipment according to their need. In my opinion, people's decision to buy goods is based on too many factors. For example, in the winter, more customers purchase heaters as compared to in the summer. This clearly shows people's need and demand over the power of advertisement. In conclusion, advertising is an excellent way to attract customers to spend more on products which they do not need in life. On the other hand, people based their purchasing decision based on their needs. Mindlessly purchasing habit, whether by watching ads or just by doing window shopping, is not suitable for a home's finances.
Advertising is a powerful strategy that
is adapted
by
This phrase/word is too simple and can be replaced with:
different
multinational and
This phrase/word is too simple and can be replaced with:
small
-scale businesses. Since the newspapers began to publish in the early 20th century,
This phrase/word (depending on the context) can be potentially replaced with :
companies
in business and politicians advertise about agenda and
You use this word too often, consider replacing it with
products
in newspapers.
This phrase/word is too simple and can be replaced with:
Some
This phrase/word (depending on the context) can be potentially replaced with :
people
believe that a considerable quantity of
You use this word too often, consider replacing it with
products
sold represents an advertisement's influence
rather
than the
This phrase/word (depending on the context) can be potentially replaced with :
people
's real
You use this word too often, consider replacing it with
need
. In my opinion, this is not the
This phrase/word (depending on the context) can be potentially replaced with :
only
or dominating factor for the consumer to
You use this word too often, consider replacing it with
buy
a
You use this word too often, consider replacing it with
product
. In this essay, I will discuss other factors that influence the buying decision of a customer.

The Invention of television and the printing press
This phrase/word (depending on the context) can be potentially replaced with :
allows
the advertising industry to explore
This phrase/word is too simple and can be replaced with:
different
ways to attract their
You use this word too often, consider replacing it with
customers
. Nowadays, advertisers
This phrase/word (depending on the context) can be potentially replaced with :
use
graphics and quotations to influence their targeted audience.
For example
, when we
This phrase/word (depending on the context) can be potentially replaced with :
watched
any entertainment program or news bulletin on any channel, a commercial featuring a
You use this word too often, consider replacing it with
product
appears on our screens.
This phrase/word is too simple and can be replaced with:
Some
of their
You use this word too often, consider replacing it with
customers
This phrase/word (depending on the context) can be potentially replaced with :
got
This phrase/word is too simple and can be replaced with:
so
attracted to appealing eye ads that they
eventually
decide to
This phrase/word (depending on the context) can be potentially replaced with :
purchase
a
You use this word too often, consider replacing it with
product
mainly
This phrase/word is too simple and can be replaced with:
because
of powerful advertisement. Purchasing any
You use this word too often, consider replacing it with
product
mindlessly
This phrase/word is too simple and can be replaced with:
just
by seeing ads on
Possible spelling mistake found.
Tv
does not
This phrase/word (depending on the context) can be potentially replaced with :
show
what society needs.

One marketing survey discloses that
This phrase/word (depending on the context) can be potentially replaced with :
people
who
You use this word too often, consider replacing it with
buy
You use this word too often, consider replacing it with
products
This phrase/word is too simple and can be replaced with:
just
by seeing an ad in newspapers or on television are
This phrase/word is too simple and can be replaced with:
very
few in population. The majority of the population
You use this word too often, consider replacing it with
buy
a
You use this word too often, consider replacing it with
product
or any sort of equipment according to their
You use this word too often, consider replacing it with
need
. In my opinion,
This phrase/word (depending on the context) can be potentially replaced with :
people
's decision to
You use this word too often, consider replacing it with
buy
This phrase/word (depending on the context) can be potentially replaced with :
goods
is based
on too
This phrase/word is too simple and can be replaced with:
many
factors.
For example
, in the winter, more
You use this word too often, consider replacing it with
customers
This phrase/word (depending on the context) can be potentially replaced with :
purchase
heaters as compared to in the summer. This
clearly
This phrase/word (depending on the context) can be potentially replaced with :
shows
This phrase/word (depending on the context) can be potentially replaced with :
people
's
You use this word too often, consider replacing it with
need
and demand over the power of advertisement.

In conclusion
, advertising is an excellent way to attract
You use this word too often, consider replacing it with
customers
to spend more on
You use this word too often, consider replacing it with
products
which they do not
You use this word too often, consider replacing it with
need
in life.
On the other hand
,
This phrase/word (depending on the context) can be potentially replaced with :
people
based their purchasing decision based on their
You use this word too often, consider replacing it with
needs
.
Mindlessly
purchasing habit, whether by watching ads or
This phrase/word is too simple and can be replaced with:
just
by doing window shopping, is not suitable for a home's finances.
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IELTS essay Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold.

Essay
  American English
4 paragraphs
322 words
6.5
Overall Band Score
Coherence and Cohesion: 6.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.5
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 7.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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