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Large businesses have big budgets for marketing and promotion and, as a result, people gravitate towards buying their products. What problems does this cause? What could be done to encourage people to buy local products? Give reasons for your answer and include any relevant examples from your own knowledge or experience. v.4

Large businesses have big budgets for marketing and promotion and, as a result, people gravitate towards buying their products. What problems does this cause? What could be done to encourage people to buy local products? v. 4
Large businesses and international brands spend an enormous amount of money for marketing and advertising. Consequently, people tend to watch those advertisements all the time while small local businesses fail to reach the customers. This can lead to some serious problems, such as the closure of local businesses and the monopoly in business. Other than that, people could be easily trapped by large businesses. There are few steps that can be adopted to address this issue and motivate people to buy local products. Naturally, people prefer to buy products that were consciously or unconsciously publicised to their mind and thus many local businesses, even with their quality products, cannot attract consumers. The dominance of international brands and large businesses will destroy the market for locally made products and thus would make thousands of people unemployed. Moreover, large markets do their very best to attract the public attention to their products and advertising is one of the best tools they have. Sensitive, creative and deceptive advertisements and marketing policies often make the people believe that they need these products. This would create a monopoly in the market and people would often be deceived. Thus consumers would be trapped by larger businesses and would have no alternatives for them but to buy products of some particular brands. In order to encourage people to buy local products, some solutions should be taken into account. The government should strictly monitor and ban any deceptive and illusory advertisement from the mass media. People should compare a product's quality before purchasing from shops and the shop owners must shelf local products along with the branded products. Furthermore, a government authority should rate and review any product and disclose it to the public. Finally, local product manufacturers should be financially supported by the banks and the government as they are helpful to the economic progress of a country. The absolute dominance of large businesses can have unimaginable effects that can damage a city's or even a country's financial situation. A solution to this problem is systematising local markets and creating a closely integrated system that can have an effective outcome.
Large
businesses
and international brands spend an enormous amount of money for marketing and advertising.
Consequently
,
people
tend to
watch
those advertisements all the time while
small
local
businesses
fail to reach the customers. This can lead to
some
serious problems, such as the closure of
local
businesses
and the monopoly in
business
. Other than that,
people
could be
easily
trapped by
large
businesses
. There are few steps that can
be adopted
to address this issue and motivate
people
to
buy
local
products.

Naturally
,
people
prefer to
buy
products
that were
consciously
or
unconsciously
publicised
to their mind and
thus
many
local
businesses
, even with their quality
products
, cannot attract consumers. The dominance of international brands and
large
businesses
will
destroy
the
market
for
locally
made
products
and
thus
would
make
thousands of
people
unemployed.
Moreover
,
large
markets do their
very
best to attract the public attention to their
products
and advertising is one of the best tools they have. Sensitive, creative and deceptive advertisements and marketing policies
often
make
the
people
believe that they need these
products
. This would create a monopoly in the
market
and
people
would
often
be deceived
.
Thus
consumers would
be trapped
by larger
businesses
and would have no alternatives for them
but
to
buy
products
of
some
particular brands.

In order to encourage
people
to
buy
local
products
,
some
solutions should
be taken
into account. The
government
should
strictly
monitor and ban any deceptive and illusory advertisement from the mass media.
People
should compare a product's quality
before
purchasing from shops and the shop owners
must
shelf
local
products
along with the branded
products
.
Furthermore
, a
government
authority should rate and review any
product
and disclose it to the public.
Finally
,
local
product
manufacturers should be
financially
supported by the banks and the
government
as they are helpful to the economic progress of a country.

The absolute dominance of
large
businesses
can have unimaginable effects that can damage a city's or even a country's financial situation. A solution to this problem is
systematising
local
markets and creating a
closely
integrated system that can have an effective outcome.
8Linking words, meeting the goal of 7 or more
48Repeated words, meeting the goal of 3 or fewer
3Mistakes

IELTS essay Large businesses have big budgets for marketing and promotion and, as a result, people gravitate towards buying their products. What problems does this cause? What could be done to encourage people to buy local products? v. 4

Essay
  American English
4 paragraphs
353 words
6.5
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.0
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 5.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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