Recently, due to marketing and promotion, large businesses have attracted many people to buy their products. That phenomenon can bring some real problems, and several steps should be taken to encourage citizens to purchase local goods.
There are some issues associated with buying products from large companies. One of these difficulties is that people tend to buy unnecessary goods because of marketing tricks like advertisement or promotion, which has probably exaggerated their value to make these products more appealing to customers. That phenomenon can potentially lead to overspending by purchasers, which might have serious effects on household finances. Another real problem is the risks of buying counterfeit goods due to brand imitation. Most products from popular brands are expensive due to a lot of business expenditures in these companies, but fake ones are usually sold for much lower prices. So, if people choose between two “identical” goods which have the same brand, they might buy the much-cheaper one, without notices to its quality.
In order to tackle these problems, some measures could be taken into account to promote local goods. A possible solution is acquiring the promotional measures that have been successfully done by big companies, and making efforts to improve the qualities of domestic products. That method could potentially attract and create positive reputations for customers to consume local goods, which might lead to the ability to compete with other brands. Another measure that can probably work is the support from governments to encourage or introduce laws to make supermarkets sell more regional products and limit the imported brands. With that move, people would have more choices for local goods so that they could purchase more products that were locally manufactured.
In conclusion, a trend of buying goods from large businesses has many risks, with some potential solutions to encourage domestic products.
Recently, due to marketing and promotion, large businesses have attracted
many
people
to
buy
their
products
. That phenomenon can bring
some
real problems, and several steps should
be taken
to encourage citizens to
purchase
local
goods
.
There are
some
issues associated with buying
products
from large
companies
. One of these difficulties is that
people
tend to
buy
unnecessary
goods
because
of marketing tricks like advertisement or promotion, which has
probably
exaggerated their value to
make
these
products
more appealing to customers. That phenomenon can
potentially
lead to overspending by purchasers, which might have serious effects on household finances. Another real problem is the
risks
of buying counterfeit
goods
due to
brand
imitation. Most
products
from popular
brands
are expensive due to
a lot of
business expenditures in these
companies
,
but
fake ones are
usually
sold for much lower prices.
So
, if
people
choose between two “identical”
goods
which have the same
brand
, they might
buy
the much-cheaper one, without notices to its quality.
In order to tackle these problems,
some
measures could
be taken
into account to promote
local
goods
. A possible solution is acquiring the promotional measures that have been
successfully
done by
big
companies
, and making efforts to
improve
the qualities of domestic
products
. That method could
potentially
attract and create
positive
reputations for customers to consume
local
goods
, which might lead to the ability to compete with other
brands
. Another measure that can
probably
work is the support from
governments
to encourage or introduce laws to
make
supermarkets sell more regional
products
and limit the imported
brands
. With that
move
,
people
would have more choices for
local
goods
so
that they could
purchase
more
products
that were
locally
manufactured.
In conclusion
, a trend of buying
goods
from large businesses has
many
risks
, with
some
potential solutions to encourage domestic
products
.