There is no doubt that nowadays advertisement is an inevitable part of humankind' life and people frequently see different products publicized at Television channels. This brings up a highly controversial topic whether television commercials targeted at young aged people should be banned or not. I agree with this stance because of the following reasons that I will explain.
The first reason that immediately comes to mind is that young children are lack of mental development. In fact, children have not ability to distinguish what is good or bad. If an advertiser introduces unhealthy products for them, it is likely that they will be negatively affected by advertisements. For instance, last night, a television program aimed at children publicized a new type of junk food. This food contained substantial amount of fat and sugar. I had not had any idea about this junk food before I found out that it a kind of potato chips. However, my younger brother could not recognize main ingredient of this food and he eagerly wanted to buy it. He did not understand my idea at all, instead he persisted to have it. Therefore, he went out in order to buy it from local store. After a while, it turned out that he had stomachache. This example demonstrates that if the commercial advertisements are allowed to show their products such as food for children at ages between two to five, children will observe them and tend to buy them without being aware that they are unhealthy. Hence, the commercial advertising directed toward children should be prohibited, as young children cannot differentiate right or wrong goods.
The second point worth discussing is related to families’ economic condition. In fact, parents may not have sufficient money to buy their children whatever the television promotion shows. When a child observes a product in the television advertisement, he/she tries to convince and enforce his/her father to purchase products that have been shown them. For instance, there is an advertisement about newly produced miniature motorcycle. My younger brother accidently saw it in the middle of commercial break and thus he started to cry and scream in order to enforce his father to purchase it. However, my father cannot afford it due to his financial situation. Further forces from the child caused father to take a high interest loan from a bank, which will, in turn, lead on financial pressure for the family. This example proves that television promotions lead on more dramatic damage to families' economic, unless they are uncontrolled. Therefore, television advertisements aims at children from two to five ages should not permitted.
In conclusion, according to above-mentioned factors, I contend that government should regulate commercials designed to young children because of children' s undeveloped intellectual as well as families' economic circumstances. Why don’t you consider these factors as good reasons in supporting the plan of restricting television advertisement directed toward young aged children?
There is no doubt that nowadays
advertisement
is an inevitable part of
humankind&
#039; life and
people
frequently
see
different
products
publicized at
Television
channels. This brings up a
highly
controversial topic whether
television
commercials targeted at
young
aged
people
should
be banned
or not. I
agree
with this stance
because
of the following reasons that I will
explain
.
The
first
reason that immediately
comes
to mind is that
young
children
are lack of mental development. In fact,
children
have not ability to distinguish what is
good
or
bad
. If an advertiser introduces unhealthy
products
for them, it is likely that they will be
negatively
affected
by
advertisements
.
For instance
, last night, a
television
program aimed at
children
publicized a new type of junk
food
. This
food
contained substantial amount of
fat
and sugar. I had not had any
idea
about this junk
food
before
I found out that it a kind of potato chips.
However
, my younger brother could not recognize main ingredient of this
food and
he
eagerly
wanted to
buy
it. He did not understand my
idea
at all,
instead
he persisted to have it.
Therefore
, he went out in order to
buy
it from local store. After a while, it turned out that he had stomachache. This example demonstrates that if the
commercial
advertisements
are
allowed
to
show
their
products
such as
food
for
children
at ages
between two to five
,
children
will observe them and tend to
buy
them without being aware that they are unhealthy.
Hence
, the
commercial
advertising directed toward
children
should
be prohibited
, as
young
children
cannot differentiate right or
wrong
goods
.
The second point worth discussing
is related
to
families’
economic condition. In fact, parents may not have sufficient money to
buy
their
children
whatever the
television
promotion
shows
. When a child observes a
product
in the
television
advertisement
, he/she tries to convince and enforce his/her
father
to
purchase
products
that have
been shown
them.
For instance
, there is an
advertisement
about
newly
produced miniature motorcycle. My younger brother
accidently
saw
it in the middle of
commercial
break and
thus
he
started
to cry and scream in order to enforce his
father
to
purchase
it.
However
, my
father
cannot afford it due to his financial situation.
Further
forces from the child caused
father
to take a high interest loan from a bank, which will, in turn, lead on financial pressure for the
family
. This example proves that
television
promotions lead on more dramatic damage to
families&
#039; economic, unless they
are uncontrolled
.
Therefore
,
television
advertisements
aims at
children
from two to five ages should not
permitted
.
In conclusion
, according to above-mentioned factors, I contend that
government
should regulate commercials designed to
young
children
because
of
children&
#039; s undeveloped intellectual
as well
as
families&
#039; economic circumstances. Why don’t you consider these factors as
good
reasons in supporting the plan of restricting
television
advertisement
directed toward
young
aged
children
?