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Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. v.41

Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. v. 41
In a literal sense, Advertising is an art of showcasing a product to its future consumers. When a company or a person advertise a product he is conveying how the product would benefit the consumer with its unique and best features. Since the Inception of consumer markets merchants have been using Advertising and marketing to sell their product and increase their reach to maximum consumers. I am in absolute discord with the statement that Advertising insists people to buy things they do not need. In my view, Advertising is a key tool in the market mechanism and can benefit customers and ultimately merchants in several ways like spreading awareness, increasing competition, discourage monopoly and help the overall economy. Advertising has helped and is continuing to help spread the right information and makes a consumer cognizant of what is available in the market. It helps drive the competition upwards benefitting the end customer by getting varied options to choose. For example, when 'Colgate' came in the market as the first toothpaste, consumers did not have any other option other than Colgate until other companies like 'Close-up' started advertising their product. This resulted in a boost in the competition which ultimately slashed the prices of the product. Thus, Advertising plays a very important role in engaging the end customer such that the buyer gets the best worth of what he is spending. While a consumer is the end target and beneficiary of any product produced by a merchant, a consumer is also the best judge of the decisions he takes in terms of what he wants to buy. In my opinion, it is inappropriate to blame the advertising for an increased consumer spending. To curb the unnecessary spending both people and government have to work collectively. People need to be wary of their spending and pay heed to their finances by managing them smartly. A government can play its part in authorising and monitoring the right contents to be published to the public. Hence, right and smart advertising can help a nation and its population in great ways by exploiting the benefits of advertising. To draw the conclusion, barring a few disadvantages Advertising can be used as a tool to enhance the growth of an economy by increasing the spending, bringing the right products to the consumer, boosting the competition. Even Government can use smart adverts to make people aware of managing their finances and increase financial literacy. All in all, I would recommend healthier advertising to benefit the consumer, merchant and ultimately the world economy.
In a literal sense, Advertising is an art of showcasing a
product
to its future
consumers
. When a
company
or a person advertise a
product
he is conveying how the
product
would
benefit
the
consumer
with its unique and best features. Since the Inception of
consumer
markets
merchants
have been using Advertising and marketing to sell their
product
and increase their reach to maximum
consumers
. I am in absolute discord with the statement that Advertising insists
people
to
buy
things they do not need. In my view, Advertising is a key tool in the
market
mechanism and can
benefit
customers and
ultimately
merchants
in several ways like spreading awareness, increasing
competition
, discourage monopoly and
help
the
overall
economy.

Advertising has
helped
and is continuing to
help
spread the
right
information and
makes
a
consumer
cognizant of what is available in the
market
. It
helps
drive the
competition
upwards
benefitting
the
end
customer by getting varied options to choose.
For example
, when 'Colgate' came in the
market
as the
first
toothpaste,
consumers
did not have any other option other than Colgate until other
companies
like 'Close-up'
started
advertising their
product
. This resulted in a boost in the
competition
which
ultimately
slashed the prices of the
product
.
Thus
, Advertising plays a
very
important
role in engaging the
end
customer such that the buyer
gets
the best worth of what he is
spending
. While a
consumer
is the
end
target and beneficiary of any
product
produced by a
merchant
, a
consumer
is
also
the best judge of the decisions he takes in terms of what he wants to
buy
. In my opinion, it is inappropriate to blame the advertising for an increased
consumer
spending
. To curb the unnecessary
spending
both
people
and
government
have to
work
collectively
.
People
need to be wary of their
spending
and pay heed to their finances by managing them
smartly
. A
government
can play its part in
authorising
and monitoring the
right
contents to
be published
to the public.
Hence
,
right
and smart advertising can
help
a nation and its population in great ways by exploiting the
benefits
of advertising.

To draw the conclusion, barring a few disadvantages Advertising can be
used
as a tool to enhance the growth of an economy by increasing the
spending
, bringing the
right
products
to the
consumer
, boosting the
competition
. Even
Government
can
use
smart adverts to
make
people
aware of managing their finances and increase financial literacy. All in all, I would recommend healthier advertising to
benefit
the
consumer
,
merchant
and
ultimately
the world economy.
6Linking words, meeting the goal of 7 or more
51Repeated words, meeting the goal of 3 or fewer
2Mistakes

IELTS essay Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. v. 41

Essay
  American English
3 paragraphs
424 words
6.0
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.0
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 6.5
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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