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More and more people want to own famous brand name cars, clothes and other items. What are the reasons for this? Is this a negative or positive trend? v.1

More and more people want to own famous brand name cars, clothes and other items. What are the reasons for this? Is this a negative or positive trend? v. 1
With the rapid advancement in technology in the last century, the markets are flooded with enormous varieties of products and consumables. A growing number of people are interested in buying branded vehicles, dresses and other items. This essay will explain in detail, the causes of the brand preferences of individuals and the various disadvantages behind the same. Let us look at the different possible reasons why people are opting for well-known brands. First, the disposable income of the general public has undergone a major growth in the last 30 years. For example, the highly expensive Apple iPhones are owned by school children these days and it is mainly on account of their parents' affordability. Second, Marketing is happening at a whole new level now a days, associating the products with prestige and esteem value. So, people believe that if they own a particular item, they will be respected by their friends. Third, when a celebrity endorses a specific item, the fans of that celebrity tend to become associated with that label as well. People's adherence and admiration for brands may not always result in the best outcomes. For instance, Ford company had a large following for its cars. But, in 1990, the model XUV189, released by Ford, had major security issues and the air bag failed to open during an accident. Later, it was found that all the cars of this model had the same issue and were recalled from the market. Thus, loyalty to a particular brand can lead to extraordinary and untested confidence, resulting in complacence on the part of manufacturers. Furthermore, most of the promotions are based on superficial traits such as gender attraction, respect, dignity and pride. Although the adverts may look great, these traits cannot be really measured in quantitative terms. In a nutshell, the promulgation of the majority of the products in the market happens by relating to qualitative and superficial parameters, which cannot be measured. Therefore, the blind belief on brand names is definitely a negative sign. It is recommended that customers take into consideration the value addition of a particular product to their lives rather than be carried away by the promotions and adverts.
With the rapid advancement in technology in the last century, the markets
are flooded
with enormous varieties of
You use this word too often, consider replacing it with
products
and consumables. A growing number of
This phrase/word (depending on the context) can be potentially replaced with :
people
are interested
in buying branded vehicles, dresses and other items. This essay will
This phrase/word (depending on the context) can be potentially replaced with :
explain
in detail, the causes of the
You use this word too often, consider replacing it with
brand
preferences of individuals and the various disadvantages behind the same.

This phrase/word (depending on the context) can be potentially replaced with :
Let
us look at the
This phrase/word is too simple and can be replaced with:
different
possible reasons why
This phrase/word (depending on the context) can be potentially replaced with :
people
are opting for well-known
You use this word too often, consider replacing it with
brands
.
First
, the disposable income of the
Consider using "public".
general public
has undergone a major growth in the last 30 years.
For example
, the
highly
expensive Apple iPhones are
This phrase/word (depending on the context) can be potentially replaced with :
owned
by school children these days and it is
mainly
on account of their parents' affordability. Second, Marketing is happening at a whole new level
Did you mean "nowadays"?
now a days
, associating the
You use this word too often, consider replacing it with
products
with prestige and esteem value.
This phrase/word is too simple and can be replaced with:
So
,
This phrase/word (depending on the context) can be potentially replaced with :
people
believe that if they
This phrase/word (depending on the context) can be potentially replaced with :
own
a particular item, they will
be respected
by their friends. Third, when a celebrity endorses a specific item, the fans of that celebrity tend to become associated with that label
as well
.

This phrase/word (depending on the context) can be potentially replaced with :
People
's adherence and admiration for
You use this word too often, consider replacing it with
brands
may not always result in the best outcomes.
For instance
, Ford
This phrase/word (depending on the context) can be potentially replaced with :
company
had a large following for its cars.
This phrase/word is too simple and can be replaced with:
But
, in 1990, the model XUV189, released by Ford, had major security issues and the air bag failed to open during an accident. Later, it
was found
that all the cars of this model had the same issue and
were recalled
from the market.
Thus
, loyalty to a particular
You use this word too often, consider replacing it with
brand
can lead to extraordinary and untested confidence, resulting in complacence on the part of manufacturers.
Furthermore
, most of the promotions
are based
on superficial traits such as gender attraction, respect, dignity and pride. Although the adverts may look great, these traits cannot be
really
measured in quantitative terms.

In a nutshell, the promulgation of the majority of the
You use this word too often, consider replacing it with
products
in the market happens by relating to qualitative and superficial parameters, which cannot
be measured
.
Therefore
, the blind belief on
You use this word too often, consider replacing it with
brand
names is definitely a
This phrase/word is too simple and can be replaced with:
negative
This phrase/word (depending on the context) can be potentially replaced with :
sign
. It
is recommended
that customers take into consideration the value addition of a particular
You use this word too often, consider replacing it with
product
to their
This phrase/word (depending on the context) can be potentially replaced with :
lives
rather
than
be carried
away by the promotions and adverts.
8Linking words, meeting the goal of 7 or more
8Repeated words, meeting the goal of 3 or fewer
8Mistakes

IELTS essay More and more people want to own famous brand name cars, clothes and other items. What are the reasons for this? Is this a negative or positive trend? v. 1

Essay
  American English
4 paragraphs
362 words
8
Overall Band Score
Coherence and Cohesion: 8.0
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 8.0
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 8.0
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 8.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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