Companies worldwide have greater influence on sports by way of sponsoring them as a part of their advertisement campaign. This leads to some people believing that sponsorships are disadvantageous with a hidden agenda, whereas others think they are good for the sport. This essay will discuss both sides of the argument and provide details why it is always advantageous to have sponsors.
Sports sponsorship has some kind of impact on the sports itself. In most cases, the participant has to wear something that promotes the organization or their products. As a result, this in turn creates an influence on the audience viewing the sport. For example, the players have to wear a jersey with the sponsoring company logo and have their products made visible during the press conferences. In such cases, the younger public may attribute the performance of the player to the product rather than to the players skill and hard-work. Therefore, this creates an illusion that sponsorship would indirectly affect the sport and be disadvantageous.
On the other hand, sponsorship will provide additional funding to further promote the game. Backing brings in additional money, which can be used to attract, train and build more players and teams. It could also be used to promote the event to a wider audience to gather more support and funding. For instance, the money could be used to open new training centre for young adults and to bring in talented coaches to train the new players. This additional funding helps the sport to reach a wider audience and gain more sponsors and attention from other sporting bodies.
In conclusion, Though companies sponsor sport as a way to advertise their products. It greatly helps the sport to grow and develop more talents which can be showcased in a global event. Therefore, In my opinion, it is always advantageous to have company aid for any sports. In future, they should a way to evenly distribute the money to all sports so the development is distributed to all sports.
Companies
worldwide have greater influence on
sports
by way of sponsoring them as a part of their advertisement campaign. This leads to
some
people
believing that
sponsorships
are disadvantageous with a hidden agenda, whereas others
think
they are
good
for the
sport
. This essay will discuss both sides of the argument and provide
details
why it is always advantageous to have sponsors.
Sports
sponsorship
has
some
kind of impact on the
sports
itself.
In most cases
, the participant
has to
wear something that promotes the organization or their
products
.
As a result
, this in turn creates an influence on the audience viewing the
sport
.
For example
, the
players
have to
wear a jersey with the sponsoring
company
logo and have their
products
made visible during the press conferences. In such cases, the younger public may attribute the performance of the
player
to the
product
rather
than to the
players
skill
and
hard
-work.
Therefore
, this creates an illusion that
sponsorship
would
indirectly
affect the
sport
and be disadvantageous.
On the other hand
,
sponsorship
will provide additional funding to
further
promote the game. Backing brings in additional money, which can be
used
to attract, train and build more
players
and teams. It could
also
be
used
to promote the
event
to a wider audience to gather more support and funding.
For instance
, the money could be
used
to open new training
centre
for young adults and to bring in talented coaches to train the new
players
. This additional funding
helps
the
sport
to reach a wider audience and gain more sponsors and attention from other sporting bodies.
In conclusion
, Though
companies
sponsor
sport
as a way to advertise their
products
. It
greatly
helps
the
sport
to grow and develop more talents which can
be showcased
in a global
event
.
Therefore
, In my opinion, it is always advantageous to have
company
aid for any
sports
.
In future
, they should a way to
evenly
distribute the money to all
sports
so
the development
is distributed
to all
sports
.