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Advantages of E-commerce for business

Advantages of E-commerce for business kWGaN
• Lower costs Going online eradicates the need for a physical storefront, meaning lower fixed costs for the business. Also, since most e-commerce is automated, fewer staff members are required. Marketing an e-commerce store, using Google Adwords, e-commerce Facebook advertising, and social media marketing, for example, is much more cost-effective than promoting offline. These cost savings translate to lower prices for the consumer and more sales for the business. This is one of the key benefits of e-commerce for businesses. • Customer data Selling online gives the retailer access to a goldmine of customer data that is just not accessible through brick-and-mortar retailing. Not only do online consumers typically provide their name, email address, and phone number when checking out or registering on a site, but they also provide a wealth of consumer behavior and demographic data, available through Google Analytics, that can help online retailers optimize the consumer journey and market more effectively and accurately. E-tailers are also able to nurture and retarget consumers precisely, based on their stage in the journey. For example, using data insights, an online retailer can email potential customers who have abandoned their carts, motivating and reminding them to check out their purchase, and can even use retargeting advertising to nurture leads that have not yet purchased. • Wider customer base Going online with e-commerce sites makes geographical boundaries become inconsequential. You could sell your products to online shoppers across the country or even across the globe. You’re not limited to shoppers in your physical location. The internet also opens up your retail store to different niche audiences that you wouldn’t have access to. By using multiple online touchpoints, you can access customers from all angles by going where they already are, such as social media, forums, and Google search. • Open always When you sell online, your business is open 24/7/365. Even though your customer support may be sleeping, automation ensures that the rest of the sales process is always flowing and consumers can buy on any day, at any time. • Easier to scale up Scaling up or growing a physical store requires more floor space (and the expense that comes with it! ), employees, and shelf space. In contrast, it’s very simple to grow an online store, which is one of the less obvious benefits of e-commerce for businesses. All you need is more inventory, a few digital tweaks, and possibly more storage space, which is far less costly than storefront space. Being online also eliminates the need for opening a new store in another location as you’re already within the reach of a global marketplace.
• Lower costs

Going
You use this word too often, consider replacing it with
online
eradicates the need for a physical storefront, meaning lower
This phrase/word (depending on the context) can be potentially replaced with :
fixed
costs for the business.
Also
, since most
You use this word too often, consider replacing it with
e-commerce
is automated
, fewer staff members
are required
. Marketing an
You use this word too often, consider replacing it with
e-commerce
You use this word too often, consider replacing it with
store
, using
Google renamed their advertising platform to "Google Ads".
Google Adwords
,
You use this word too often, consider replacing it with
e-commerce
Facebook advertising, and social media marketing,
for example
, is much more cost-effective than promoting offline. These cost savings translate to lower prices for the
You use this word too often, consider replacing it with
consumer
and more sales for the business. This is one of the key benefits of
You use this word too often, consider replacing it with
e-commerce
for businesses.

• Customer data

Selling
You use this word too often, consider replacing it with
online
gives the retailer access to a goldmine of
You use this word too often, consider replacing it with
customer
data
that is
This phrase/word is too simple and can be replaced with:
just
not accessible through brick-and-mortar retailing.

Not
This phrase/word (depending on the context) can be potentially replaced with :
only
do
You use this word too often, consider replacing it with
online
You use this word too often, consider replacing it with
consumers
typically
provide their name, email address, and phone number when checking out or registering on a site,
This phrase/word is too simple and can be replaced with:
but
they
also
provide a wealth of
You use this word too often, consider replacing it with
consumer
behavior and demographic data, available through Google Analytics, that can
This phrase/word (depending on the context) can be potentially replaced with :
help
You use this word too often, consider replacing it with
online
retailers optimize the
You use this word too often, consider replacing it with
consumer
journey and market more
effectively
and
accurately
.

Possible spelling mistake found.
E-tailers
are
also
able to nurture and retarget
You use this word too often, consider replacing it with
consumers
precisely
, based on their stage in the journey.
For example
, using data insights, an
You use this word too often, consider replacing it with
online
retailer can email potential
You use this word too often, consider replacing it with
customers
who have abandoned their carts, motivating and reminding them to
This phrase/word (depending on the context) can be potentially replaced with :
check
out their
This phrase/word (depending on the context) can be potentially replaced with :
purchase
, and can even
This phrase/word (depending on the context) can be potentially replaced with :
use
retargeting advertising to nurture leads that have not
yet
This phrase/word (depending on the context) can be potentially replaced with :
purchased
.

• Wider
You use this word too often, consider replacing it with
customer
base

Going
You use this word too often, consider replacing it with
online
with
You use this word too often, consider replacing it with
e-commerce
sites
This phrase/word (depending on the context) can be potentially replaced with :
makes
geographical boundaries become inconsequential. You could sell your products to
You use this word too often, consider replacing it with
online
shoppers across the country or even across the globe. You’re not limited to shoppers in your physical location.

The internet
also
opens up your retail
You use this word too often, consider replacing it with
store
to
This phrase/word is too simple and can be replaced with:
different
niche audiences that you wouldn’t have access to. By using multiple
You use this word too often, consider replacing it with
online
touchpoints, you can access
You use this word too often, consider replacing it with
customers
from all angles by going where they already are, such as social media, forums, and Google search.

• Open always

When you sell
You use this word too often, consider replacing it with
online
, your business is open 24/7/365.
Even though
your
You use this word too often, consider replacing it with
customer
support may be sleeping, automation ensures that the rest of the sales process is always flowing and
You use this word too often, consider replacing it with
consumers
can
This phrase/word (depending on the context) can be potentially replaced with :
buy
on any day, at any time.

• Easier to scale
Adverb repetition. Please, verify.
up Scaling up
or growing a physical
You use this word too often, consider replacing it with
store
requires more floor
You use this word too often, consider replacing it with
space
(and the expense that
This phrase/word (depending on the context) can be potentially replaced with :
comes
with it!
Loose punctuation mark.
)
, employees, and shelf
You use this word too often, consider replacing it with
space
.
In contrast
, it’s
This phrase/word is too simple and can be replaced with:
very
simple to grow an
You use this word too often, consider replacing it with
online
You use this word too often, consider replacing it with
store
, which is one of the less obvious benefits of
You use this word too often, consider replacing it with
e-commerce
for businesses.

All you need is more inventory, a few digital tweaks, and
possibly
more storage
You use this word too often, consider replacing it with
space
, which is far less costly than storefront
You use this word too often, consider replacing it with
space
. Being
You use this word too often, consider replacing it with
online
also
eliminates the need for opening a new
You use this word too often, consider replacing it with
store
in another location as you’re already within the reach of a global marketplace.
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IELTS speaking Advantages of E-commerce for business

Speaking
  American English
10 paragraphs
430 words
5.5
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • ?
    Include an introduction and conclusion
  • ?
    Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • ?
    Vary your linking phrases using synonyms
Lexical Resource: 5.5
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 5.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • ?
    Support ideas with relevant, specific examples
Labels Descriptions
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    Currently is not available
  • Meet the criteria
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