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With internet improvements, people can share views or opinions on certain goods or services that they have purchased. Is this a good or a bad thing? Discuss both views and give your opinion. v.3

Over the last few years there has been a dynamic shift in the ways people shop for the products as well as provide their reviews on both experience and the quality. Earlier, the only platform for the feedback customers had was the shopkeeper or the contact centre, if any. With advancements of the technology and internet revolution, the customers are closer to each other than before and can provide their reviews on various online platforms which has its own share of pros and cons. Let us discuss both the aspects in below paragraphs. To begin with, let us shed some light on the advantages of the growing trend of providing the feedback. First and foremost, the primary benefit of providing the reviews online is to let the company know what people think of their product. To explain, the platform can be an easier way to complaint against a product or service which buyer consumed and is not satisfied. These channels can be an alternative of taking a legal route as none of the parties would like to go to the court if matter can be sorted easily. To cite an example, CEO of a renowned British consumer goods company, in one of the interviews published by International Journal of Marketing and Sales, accepted the fact that there is approximately 60% decrease of law suits since last three years, against company after the management of company agreed to be listed on the major review platforms In addition, the other key benefit of the reviews is that prospective buyers can go through the feedback provided by previous buyers and make an informed decision. To elaborate, this helps in bringing transparency in the ecosystem where people learn from other's experience and buy the product. The company also have access to these review platforms where they can go through the feedback provided by the customers and strive to bring improvements in the product. They can always notice the trend of increased positive ratings in order to visualise the impact of latest modifications in the product. To exemplify, 80% of the respondents in a survey conducted by Unilever Netherlands in 2018 in the United States with a sample size of 500 customers revealed that they always go through the reviews on any review platform before making any buying decision. On the contrary, this phenomena has its own disadvantages. Primarily, the review platforms charge money from the companies in order to get them enlisted on the platform, but not all businesses are able to afford the fees. To substantiate, the bigger organizations have a specific budget allocated to such expenses whereas the smaller companies are unable to pay such a money and are left behind. Since these organizations are not present on the review sites, they are often ignored and the business goes to the rich competitor. To illustrate, a research conducted by 'The Washington Post' in 2018, in the United States, on three hundred small and mid sized businesses revealed that 80% of the business owners agreed that people are increasingly trusting the reviews online due to which their sales are going down. Furthermore, sometimes there is a risk that the reviews on such platforms are biased towards a specific company. To clarify, there are instances when a product company owns a stake in the review platform. In such cases it is highly unlikely for a platform to maintain a neutral instance which does not promotes healthy business environment. To exemplify, there were certain law suites filed in courts of the United States where the company with financial holding in one of the review sites was accused of tampering with reviews and review ratings despite of the inferior product quality. To encapsulate, it can be concluded that the review sites have provided a platform where customers can complain about their negative buying experience and can also form a community to provide their product reviews which helps other potential buyers. At the same time the platforms can be misused by the organisations that have spending power or have an ownership of the company. Hence, the need is to maintain proper regulatory checks and balances so that the technology advancements can be used to promote a healthy business environment.
Over the last few years there has been a dynamic shift in the ways
You use this word too often, consider replacing it with
people
shop for the
You use this word too often, consider replacing it with
products
as well
as provide their
You use this word too often, consider replacing it with
reviews
on both experience and the quality. Earlier, the
This phrase/word (depending on the context) can be potentially replaced with :
only
You use this word too often, consider replacing it with
platform
for the
You use this word too often, consider replacing it with
feedback
You use this word too often, consider replacing it with
customers
had
Use past participle here: “been”.
was
the shopkeeper or the contact
Possible spelling mistake. ‘centre’ is British English.
centre
, if any. With advancements of the technology and internet revolution, the
You use this word too often, consider replacing it with
customers
are closer to each other than
This phrase/word is too simple and can be replaced with:
before
and can provide their
You use this word too often, consider replacing it with
reviews
on various online
You use this word too often, consider replacing it with
platforms
which has its
This phrase/word (depending on the context) can be potentially replaced with :
own
share of pros and cons.
This phrase/word (depending on the context) can be potentially replaced with :
Let
us discuss both the aspects in below paragraphs.

To
This phrase/word (depending on the context) can be potentially replaced with :
begin
with,
This phrase/word (depending on the context) can be potentially replaced with :
let
us shed
This phrase/word is too simple and can be replaced with:
some
light on the advantages of the growing trend of providing the
You use this word too often, consider replacing it with
feedback
.
First
and foremost, the primary benefit of providing the
You use this word too often, consider replacing it with
reviews
online is to
This phrase/word (depending on the context) can be potentially replaced with :
let
the
You use this word too often, consider replacing it with
company
know what
You use this word too often, consider replacing it with
people
This phrase/word (depending on the context) can be potentially replaced with :
think
of their
You use this word too often, consider replacing it with
product
. To
This phrase/word (depending on the context) can be potentially replaced with :
explain
, the
You use this word too often, consider replacing it with
platform
can be an easier way to complaint against a
You use this word too often, consider replacing it with
product
or service which
You use this word too often, consider replacing it with
buyer
consumed and is not satisfied. These channels can be an alternative of taking a legal route as none of the parties would like to go to the court if matter can
be sorted
easily
. To cite an example, CEO of a renowned British consumer
This phrase/word (depending on the context) can be potentially replaced with :
goods
You use this word too often, consider replacing it with
company
, in one of the interviews published by International Journal of Marketing and Sales,
This phrase/word is too simple and can be replaced with:
accepted
the fact that there is approximately 60% decrease of
This noun normally spelled as one word.
law suits
since last three years, against
You use this word too often, consider replacing it with
company
after the management of
You use this word too often, consider replacing it with
company
This phrase/word (depending on the context) can be potentially replaced with :
agreed
to
be listed
on the major
You use this word too often, consider replacing it with
review
platforms

In addition
, the other key benefit of the
You use this word too often, consider replacing it with
reviews
is that prospective
You use this word too often, consider replacing it with
buyers
can go through the
You use this word too often, consider replacing it with
feedback
provided by previous
You use this word too often, consider replacing it with
buyers
and
This phrase/word (depending on the context) can be potentially replaced with :
make
an informed decision. To elaborate, this
This phrase/word (depending on the context) can be potentially replaced with :
helps
in bringing transparency in the ecosystem where
You use this word too often, consider replacing it with
people
learn from other's experience and
This phrase/word (depending on the context) can be potentially replaced with :
buy
the
You use this word too often, consider replacing it with
product
. The
You use this word too often, consider replacing it with
company
also
have access to these
You use this word too often, consider replacing it with
review
You use this word too often, consider replacing it with
platforms
where they can go through the
You use this word too often, consider replacing it with
feedback
provided by the
You use this word too often, consider replacing it with
customers
and strive to bring improvements in the
You use this word too often, consider replacing it with
product
. They can always notice the trend of increased
This phrase/word is too simple and can be replaced with:
positive
ratings in order to
Possible spelling mistake. ‘visualise’ is British English.
visualise
the impact of
A determiner is probably missing here: “the latest”.
latest
modifications in the
You use this word too often, consider replacing it with
product
. To exemplify, 80% of the respondents in a survey conducted by Unilever Netherlands in 2018 in the United States with a sample size of 500
You use this word too often, consider replacing it with
customers
revealed that they always go through the
You use this word too often, consider replacing it with
reviews
on any
You use this word too often, consider replacing it with
review
You use this word too often, consider replacing it with
platform
This phrase/word is too simple and can be replaced with:
before
making any buying decision.

On the contrary
,
‘This’ does not seem to match the plural noun ‘phenomena’. Did you mean “these”?
this
phenomena has its
This phrase/word (depending on the context) can be potentially replaced with :
own
disadvantages.
Primarily
, the
You use this word too often, consider replacing it with
review
You use this word too often, consider replacing it with
platforms
charge money from the
You use this word too often, consider replacing it with
companies
in order to
This phrase/word (depending on the context) can be potentially replaced with :
get
them enlisted on the
You use this word too often, consider replacing it with
platform
,
This phrase/word is too simple and can be replaced with:
but
not all
You use this word too often, consider replacing it with
businesses
are able to afford the fees. To substantiate, the bigger organizations have a specific budget allocated to such expenses whereas the smaller
You use this word too often, consider replacing it with
companies
are unable to pay such a money and are
This phrase/word (depending on the context) can be potentially replaced with :
left
behind. Since these organizations are not present on the
You use this word too often, consider replacing it with
review
sites, they are
This phrase/word is too simple and can be replaced with:
often
This phrase/word (depending on the context) can be potentially replaced with :
ignored
and the
You use this word too often, consider replacing it with
business
goes to the rich competitor. To illustrate,
Uncountable nouns are usually not used with an indefinite article. Use simply “research”.
a research
conducted by 'The Washington Post' in 2018, in the United States, on three hundred
This phrase/word is too simple and can be replaced with:
small
and
This expression is normally spelled as one or with a hyphen.
mid sized
You use this word too often, consider replacing it with
businesses
revealed that 80% of the
You use this word too often, consider replacing it with
business
owners
This phrase/word (depending on the context) can be potentially replaced with :
agreed
that
You use this word too often, consider replacing it with
people
are
increasingly
trusting the
You use this word too often, consider replacing it with
reviews
online due to which their sales are going down.
Furthermore
,
This phrase/word (depending on the context) can be potentially replaced with :
sometimes
there is a
This phrase/word (depending on the context) can be potentially replaced with :
risk
that the
You use this word too often, consider replacing it with
reviews
on such
You use this word too often, consider replacing it with
platforms
are biased
towards a specific
You use this word too often, consider replacing it with
company
. To clarify, there are instances when a
You use this word too often, consider replacing it with
product
You use this word too often, consider replacing it with
company
This phrase/word (depending on the context) can be potentially replaced with :
owns
a stake in the
You use this word too often, consider replacing it with
review
You use this word too often, consider replacing it with
platform
. In such cases it is
highly
unlikely for a
You use this word too often, consider replacing it with
platform
to maintain a neutral instance which does not
Did you mean “promote”? As ‘do’ is already inflected, the verb cannot also be inflected.
promotes
healthy
You use this word too often, consider replacing it with
business
environment. To exemplify, there were certain
The noun “lawsuits” is spelled as one word.
law suites
filed in courts of the United States where the
You use this word too often, consider replacing it with
company
with financial holding in one of the
You use this word too often, consider replacing it with
review
sites
was accused
of tampering with
You use this word too often, consider replacing it with
reviews
and
You use this word too often, consider replacing it with
review
ratings
Did you mean “despite” (or, alternatively, ‘in spite of’)?
despite of
the inferior
You use this word too often, consider replacing it with
product
quality.

To encapsulate, it can
be concluded
that the
You use this word too often, consider replacing it with
review
sites have provided a
You use this word too often, consider replacing it with
platform
where
You use this word too often, consider replacing it with
customers
can complain about their
This phrase/word is too simple and can be replaced with:
negative
buying experience and can
also
form a community to provide their
You use this word too often, consider replacing it with
product
You use this word too often, consider replacing it with
reviews
which
This phrase/word (depending on the context) can be potentially replaced with :
helps
other potential
You use this word too often, consider replacing it with
buyers
. At the same time the
You use this word too often, consider replacing it with
platforms
can
be misused
by the
Do not mix variants of the same word (‘organisation’ and ‘organization’) within a single text.
organisations
that have spending power or have an ownership of the
You use this word too often, consider replacing it with
company
.
Hence
, the need is to maintain proper regulatory
This phrase/word (depending on the context) can be potentially replaced with :
checks
and balances
This phrase/word is too simple and can be replaced with:
so
that the technology advancements can be
This phrase/word (depending on the context) can be potentially replaced with :
used
to promote a healthy
You use this word too often, consider replacing it with
business
environment.
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IELTS essay With recent improvements online, it is increasingly possible for people to leave reviews for goods and services they have purchased. What are the advantages and disadvantages of this?

Essay
  American English
4 paragraphs
702 words
5.5
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.0
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 5.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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