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There are an increasing number of advertisements that target children. What are the effects of these advertisements on children? Should TV advertisements be controlled?

There are an increasing number of advertisements that target children. What are the effects of these advertisements on children? Should TV advertisements be controlled? r8DXk
Many advertisers, seeing the massive market that children's needs can create, aim at children. However, many advertisements use attractive items to influence the tender minds of children. This adversely affects their mindset not only by increasing unnecessary desires, but also by diverting their attention from education and sports. Advertisements on television and various social media flash new products that aim at making children commercial consumers. Consequently, many children demand new and costly branded dresses, jewellery, and smart-phones. This often leads to unnecessary demands and diverts their attention from productive activities such as sports. In several cases, children tend to focus more on the advertised products rather than education. This compromises their career and prospects of a future success. For instance, a recent study by the Ministry of Culture and the Human Resource Department of India revealed that the cognitive ability of children these days have fallen by 20 percent as compared to the previous generation due to increase in consumerism. Advertisements aimed at targeting children must be regulated since children cannot make informed and objective decisions. The Censor Board of India, for example, studies all television media, including advertisements, to judge their suitability for various audiences. It also studies advertisements to suit the requirements of children. Such regulation protects the rights of children from the onslaught of consumerism. Therefore, boundaries should be set to regulate advertising, including what kind of slogans or graphics are acceptable, as well as what length or times of airing is inappropriate, if an advert is targeted at children. In conclusion, protecting children from commercial advertisements that create unnecessary demands not only helps children become more successful in the future, but also prevents unnecessary expenses which makes them economically stable.
Many
advertisers, seeing the massive market that children's needs can create, aim at
children
.
However
,
many
advertisements
use
attractive items to influence the tender minds of
children
. This
adversely
affects their mindset not
only
by increasing
unnecessary
desires,
but
also
by diverting their attention from education and sports.

Advertisements on television and various social media flash new products that aim at making
children
commercial consumers.
Consequently
,
many
children
demand new and costly branded dresses,
jewellery
, and smart-phones. This
often
leads to
unnecessary
demands and diverts their attention from productive activities such as sports. In several cases,
children
tend to focus more on the advertised products
rather
than education. This compromises their career and prospects of a future success.
For instance
, a recent study by the Ministry of Culture and the Human Resource Department of India revealed that the cognitive ability of
children
these days have fallen by 20 percent as compared to the previous generation due to increase in consumerism.

Advertisements aimed at targeting
children
must
be regulated
since
children
cannot
make
informed and objective decisions. The Censor Board of India,
for example
, studies all television media, including
advertisements
, to judge their suitability for various audiences. It
also
studies
advertisements
to suit the requirements of
children
. Such regulation protects the rights of
children
from the onslaught of consumerism.
Therefore
, boundaries should
be set
to regulate advertising, including what kind of slogans or graphics are acceptable,
as well
as what length or times of airing is inappropriate, if an advert
is targeted
at children.

In conclusion
, protecting
children
from commercial
advertisements
that create
unnecessary
demands not
only
helps
children
become more successful in the future,
but
also
prevents
unnecessary
expenses which
makes
them
economically
stable.
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IELTS essay There are an increasing number of advertisements that target children. What are the effects of these advertisements on children? Should TV advertisements be controlled?

Essay
  American English
4 paragraphs
284 words
8.5
Overall Band Score
Coherence and Cohesion: 8.5
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Grammatical Range: 8.5
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    Present relevant ideas
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