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The role of traditional media and social media in the developed world

The role of traditional media and social media in the developed world 7W8XA
The social media and traditional media have always been a very important tool for us to be informed. Through the years we have become more demanding as consumers because of the evolution in the world. Nowadays, we can verify how good is a product that we want to buy, with just a click, and see all the comments based on other people´s experiences. This essay will demonstrate which role is more important, Traditional media or social media and why. Firstly, it is important to know the differences between Social Media and Traditional Media. Traditional Media are the advertising channels that have been used for decades, for example, television, newspaper, radio, and billboards. On the other side, Social Media are the digital channels, for example, apps and banner ads, this in comparison to Traditional Media have been more used in the last 2 decades. According to Shah (2020), “The battle between traditional and new media has raged on for the past several years, with both having their pos and cons”. Social Media has changed all the marketing that businesses used to do, nowadays, through it you can filter your ideal buyer, knows their hobbies and the most important that they see and share your product. Traditional Media do not have these advantages; besides that, it is very expensive make advertising with them, also they do not filter their audience so you cannot really analyze your data. “Social media marketing uses content to cultivate trust over time. Traditional marketing forces an opinion on a buyer in hopes that it will take if repeated frequently enough” Rodriguez (n. d) asserted. The engagement that social media do is very important, because they have constantly relation with their costumers, with comments or messages, and with this the buyer always is going to be more comfortable about the product that he is buying. To conclude, in my opinion social media is right now the best tool that we can use as a buyers or sellers. Traditional media are still very important for some group of people that have refused to evolve with the world, but the end and with all Pandemic situation we everyday are going to be more and more involved in this new media that already have change our life.
The
social
media
and
traditional
media
have always been a
very
important
tool for us to
be informed
. Through the years we have become more demanding as consumers
because
of the evolution in the world. Nowadays, we can verify how
good
is a product that we want to
buy
, with
just
a click, and
see
all the comments based on other
people´s
experiences. This essay will demonstrate which role is more
important
,
Traditional
media
or
social
media
and why.

Firstly
, it is
important
to know the differences between
Social
Media
and
Traditional
Media
.
Traditional
Media
are the advertising channels that have been
used
for decades,
for example
, television, newspaper, radio, and billboards. On the other side,
Social
Media
are the digital channels,
for example
, apps and banner ads, this
in comparison
to
Traditional
Media
have been more
used
in the last 2 decades.

According to Shah (2020), “The battle between
traditional
and new
media
has raged on for the past several years, with both having their
pos
and cons”.
Social
Media
has
changed
all the marketing that businesses
used
to do, nowadays, through
it
you can filter your ideal
buyer
, knows their hobbies and the most
important
that they
see
and share your product.
Traditional
Media
do not have these advantages;
besides
that, it is
very
expensive
make
advertising with them,
also
they do not filter their audience
so
you cannot
really
analyze your data.

“Social
media
marketing
uses
content to cultivate trust over time.
Traditional
marketing forces an opinion on a
buyer
in hopes that it will take if repeated
frequently
enough
” Rodriguez (n. d) asserted. The engagement that
social
media
do is
very
important
,
because
they have
constantly
relation with their costumers, with comments or messages, and with this the
buyer
always is going to be more comfortable about the product that he is buying.

To conclude
, in my opinion
social
media
is right
now
the best tool that we can
use
as a
buyers
or sellers.
Traditional
media
are
still
very
important
for
some
group of
people
that have refused to evolve with the world,
but
the
end
and with all Pandemic situation we
everyday
are going to be more and more involved in this new
media
that already have
change
our life.
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IELTS essay The role of traditional media and social media in the developed world

Essay
  American English
5 paragraphs
376 words
6.0
Overall Band Score
Coherence and Cohesion: 6.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.5
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 6.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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