Online marketing has become popular throughout the years. Despite some negative consequences, all tech joints are going for the online placement with better and up to date services as well as customer satisfaction. Such initiatives are overcoming its negative aspects. In this essay I will argue that online buying and selling can benefit both shoppers and businesses alike.
Certainly, internet shopping has many negative effects. However, it is helpful for both sellers and buyers; as owners of any product can outreach their brand easily with a cheap price as well as they can catch their perfect consumers. In traditional style, marketing for any merchants is very costly, because the representative is not able to identify the perfect demographic. While most people use their time online and search for anything in google, traditional publicities do not include online campaigning. On the other hand, customers can choose and compare any products online and give orders from their chosen website. This is much time saving and productive as people do not have to spend much time by roaming around in markets.
Despite of having many benefits, online marketing has some loophole; which prohibit many new potential customers from starting shopping. False illustration is one of them; in digital medium the customers see in one way, when they get the actual product it represents in another way. Low quality is another big problem, as customers can not check the product's quality until they get it into their hand. Though some companies offer a refund policy in very limited times, it gives extra hassle for the purchaser. But we have to accept that not all companies belong to illegal activities, a very few companies take money and do not provide stuff. In that sense, we can not blame all online based ventures, rather support those and contribute civic policies that will ensure safe online buying.
In conclusion I want to say, the whole online marketing structure is not corrupted as the positive impact is much greater than its adverse effect. So I definitely support internet trade and wish its progress into the upcoming future.
Online
marketing
has become popular throughout the years. Despite
some
negative
consequences, all tech joints are going for the
online
placement with better and up to date services
as well
as
customer
satisfaction. Such initiatives are overcoming its
negative
aspects. In this essay I will argue that
online
buying and selling can benefit both shoppers and businesses alike.
Certainly
, internet shopping has
many
negative
effects.
However
, it is helpful for both sellers and buyers; as owners of any product can outreach their brand
easily
with a
cheap
price
as well
as they can catch their perfect consumers. In traditional style,
marketing
for any merchants is
very
costly,
because
the representative is not able to identify the perfect demographic. While most
people
use
their
time
online
and search for anything in google, traditional
publicities
do not include
online
campaigning.
On the other hand
,
customers
can choose and compare any products
online
and give orders from their chosen website. This is much
time
saving and productive as
people
do not
have to
spend much
time
by roaming around in markets.
Despite of
having
many
benefits,
online
marketing
has
some
loophole; which prohibit
many
new potential
customers
from starting shopping. False illustration is one of them; in digital medium the
customers
see
in one way, when they
get
the actual product it represents in another way. Low quality is another
big
problem, as
customers
can not
check
the product's quality until they
get
it into their hand. Though
some
companies
offer a refund policy in
very
limited
times
, it gives extra hassle for the purchaser.
But
we
have to
accept that not all
companies
belong to illegal activities, a
very
few
companies
take money and do not provide stuff. In that sense, we can not blame all
online
based ventures,
rather
support those and contribute civic policies that will ensure safe
online
buying.
In
conclusion I
want to say, the whole
online
marketing
structure is not corrupted as the
positive
impact is much greater than its adverse effect.
So
I definitely support internet trade and wish its progress into the upcoming future.