On the one hand, many companies tend to exaggerate the benefits and uniqueness of their product in order to attract customers and boost sales. Under such circumstances, there are many people who blindly believe in whatever they see in advertisements, this resulting in the habit of impulsive buying. Moreover, if promoted items do not meet the expectations of customers, it would lead to raise a sense of dissatisfaction among customers and even worse, treating boycott behaviors toward certain brands. /Secondly, it is undeniable that promotional activities frequently require a huge amount of money which are unaffordable for small and medium enterprises. As a consequence, large organizations will retain their monopoly in the market by carrying out mass marketing companies whereas small and medium sized may find it hard to increase their brand awareness which may be pushed to the various of bankruptcy.
On the other hand, the upsurge in the use of advertisements plays an important role in encouraging positive competition. It is due to the fact that advertisements provide customers with detailed information regarding services which helps in determining customers’s choices. That is the reason why companies have to innovate without delay in order to stay competitive in the market. Because of the emulation between companies, customers can purchase high-quality produce at a reasonable price. Nextly, advertising encourages people to facilitate the buying process of what they do not really need or necessary.
In conclusion, i believe advertising could assist companies in generating profit and improving product quality. However, due to their prevalence, advertisements are becoming less effective as customers not only struggle to trust advertising messages, but also strive to avoid them as much as possible
On the one hand,
many
companies
tend to exaggerate the benefits and uniqueness of their product in order to attract
customers
and boost sales. Under such circumstances, there are
many
people
who
blindly
believe in whatever they
see
in
advertisements
, this resulting in the habit of impulsive buying.
Moreover
, if promoted items do not
meet
the expectations of
customers
, it would lead to raise a sense of dissatisfaction among
customers
and even worse, treating boycott behaviors toward certain brands. /
Secondly
, it is undeniable that promotional activities
frequently
require a huge amount of money which are unaffordable for
small
and medium enterprises. As a consequence, large organizations will retain their monopoly in the market by carrying out mass marketing
companies
whereas
small
and
medium sized
may find it
hard
to increase their brand awareness which may
be pushed
to
the various of
bankruptcy.
On the other hand
, the upsurge in the
use
of
advertisements
plays an
important
role in encouraging
positive
competition. It is due to the fact that
advertisements
provide
customers
with detailed information regarding services which
helps
in determining
customers’s
choices.
That is
the reason why
companies
have to
innovate without delay in order to stay competitive in the market.
Because
of the emulation between
companies
,
customers
can
purchase
high-quality produce at a reasonable price.
Nextly
, advertising encourages
people
to facilitate the buying process of what they do not
really
need or necessary.
In conclusion
,
i
believe advertising could assist
companies
in generating profit and improving product quality.
However
, due to their prevalence,
advertisements
are becoming less effective as
customers
not
only
struggle to trust advertising messages,
but
also
strive to avoid them as much as possible