Many people believe that in this era of consumerism, advertisement has developed into an industry, which has such a strong impact upon the people that it lures them to buy many items which are not really necessary for their needs. I fully agree with this notion because the strength of adverts can easily be observed in the society.
The advancement in technology, especially electronic and social media has revolutionized the advertisement industry. Every day millions of dollars are being spent by manufactures for the publicity of their consumer products and the superstars of media and sports are being hired for the television commercials. These actors and players, who are the ideals of many people, especially the youth, present the products in such a fascinating way that their followers buy those without any necessity. For instance, now all the multi-national companies of sports costumes, like Nike and Adidas, spend a significant amount of their profit hiring these brand ambassadors.
The power of advertising can be seen by the fact that now shopping has become a hobby for the present generation. The large billboards of fast foods and other products on the roadsides influence the people to try a new restaurant and buy a new model of cell phone. Similarly, the fashion industry is also flourishing because of the advertisements. New fashions are being introduced every other month to generate the revenue and this business is especially attracting the young girls. To give you an example, now the wardrobes are full of new clothes, shoes and bags which are much more than actually required by anyone to spend a comfortable life.
To conclude, many consumer items are being sold in the market, without being actually required by the people, only because of extremely effective promotion and publicity.
Many
people
believe that in this era of consumerism, advertisement has developed into an industry, which has such a strong impact upon the
people
that it lures them to
buy
many
items which are not
really
necessary for their needs. I
fully
agree
with this notion
because
the strength of adverts can
easily
be observed
in the society.
The advancement in technology,
especially
electronic and social media has revolutionized the advertisement industry. Every day millions of dollars are
being spent
by manufactures for the publicity of their consumer products and the superstars of media and sports are
being hired
for the television commercials. These actors and players, who are the ideals of
many
people
,
especially
the youth, present the products in such a fascinating way that their followers
buy
those without any necessity.
For instance
,
now
all the multi-national
companies
of sports costumes, like Nike and Adidas, spend a significant amount of their profit hiring these brand ambassadors.
The power of advertising can be
seen
by the fact that
now
shopping has become a hobby for the present generation. The large billboards of
fast
foods and other products on the roadsides influence the
people
to try a
new
restaurant and
buy
a
new
model of cell phone.
Similarly
, the fashion industry is
also
flourishing
because
of the advertisements.
New
fashions are
being introduced
every other month to generate the revenue and this business is
especially
attracting the young girls. To give you an example,
now
the wardrobes are full of
new
clothes, shoes and bags which are much more than actually required by anyone to spend a comfortable life.
To conclude
,
many
consumer items are
being sold
in the market, without being actually required by the
people
,
only
because
of
extremely
effective promotion and publicity.