Foreign investment is now a trend in the globalization economy with very diverse and rich investment forms. In those forms of investment, the franchise is the most effective way to bring success to many famous brands. Franchise has been present in many industries, the most prominent is fast food sector. A typical example for that is KFC - this brand is the most pronounced demonstration for the success of this type of investment with the development of over 123 countries. According to globalization and franchise trends are also growing in Vietnam, mainly foreign brands investing in Vietnam and KFC are also among them. To better understand this franchise form, we have learned the topic “Select a current franchisor in Vietnam or foreign countries and give a report on its franchise model”
Foreign
investment
is
now
a trend in the globalization economy with
very
diverse and rich
investment
forms. In those forms of
investment
, the franchise is the most effective way to bring success to
many
famous
brands. Franchise has been present in
many
industries, the most prominent is
fast
food sector. A typical example for
that is
KFC
-
this brand is the most pronounced demonstration for the success of this type of
investment
with the development of over 123 countries. According to globalization and franchise trends are
also
growing in Vietnam,
mainly
foreign brands investing in Vietnam and KFC are
also
among them. To better understand this franchise form, we have learned the topic “Select a
current
franchisor
in Vietnam or foreign countries and give a report on its franchise model
”