Whether marketing and advertisement have impact on business success or the quality of the products is an area of opposing views. Some people say that marketing and advertisement have massive effect on selling products, while others believe that the quality should get better as well. I personally side with the second group based on some reasons that I will be discussing in the remainder of this essay. One of the merits of marketing and advertisement is that the companies can attract customer's attention to their products. For instance, carpet city in Iran, which is a center for selling carpets, draw people's attention to their products by advertising their goods on television and on billboards in cities. As a result, the selling rate of their carpet moved upward and they received a lot of benefits and finally they ran their second branch. On the other hand, the quality of products is as important as marketing and advertisement. If the companies just concentrate on marketing and advertisement and not the quality of their products, they will lose their customers. Quality is the most important factor in having benefits in business. For example, South Korea manufactured Hyundai in their country for domestic use. They manufactured this car with international standards. Many people bought this car in South Korea and manufacturers are supported by people because of the good quality this car has. It is also interesting to note that South Korea is exporting Hyundai vehicles all over the world. Hence, this product is beneficial for them because of its quality. In conclusion, although the marketing and advertisement is important in business, keeping the customers satisfied is also an important factor that the companies should be aware of. This will help keep selling their products and attract more customers in the not too distant future.
Whether
marketing
and
advertisement
have impact on business success or the
quality
of the
products
is an area of opposing views.
Some
people
say that
marketing
and
advertisement
have massive effect on
selling
products
, while others believe that the
quality
should
get
better
as well
. I
personally
side with the second group based on
some
reasons that I will be discussing in the remainder of this essay. One of the merits of
marketing
and
advertisement
is that the
companies
can attract customer's attention to their
products
.
For instance
, carpet city in Iran, which is a center for
selling
carpets, draw
people
's attention to their
products
by advertising their
goods
on television and on billboards in cities.
As a result
, the
selling
rate of their carpet
moved
upward and
they received
a lot of
benefits and
finally
they ran their second branch.
On the other hand
, the
quality
of
products
is as
important
as
marketing
and
advertisement
. If the
companies
just
concentrate on
marketing
and
advertisement
and not the
quality
of their
products
, they will lose their customers.
Quality
is the most
important
factor in having benefits in business.
For example
, South Korea manufactured Hyundai in their country for domestic
use
. They manufactured this car with international standards.
Many
people
bought
this car in South Korea and manufacturers
are supported
by
people
because
of the
good
quality
this car has. It is
also
interesting to note that South Korea is exporting Hyundai vehicles all over the world.
Hence
, this
product
is beneficial for them
because
of its
quality
.
In conclusion
, although the
marketing
and
advertisement
is
important
in business, keeping the customers satisfied is
also
an
important
factor that the
companies
should be aware of. This will
help
keep
selling
their
products
and attract more customers in the not too distant future.