Certain companies advertise themselves by sponsoring sports. Few people believe it is good, while others assume there are disadvantages to this. However, I believe that positives outweigh the negatives.
To begin with, Sports are widely followed by numerous people. Companies sponsoring them may really improve their reputation all the world. For example, Gatorade's sales accelerate when they are sponsored in the American football teams and events. Moreover, Sports team gain money from these sponsors, as a result sport teams may use the money to improve their facilities as well as provide more coaching.
Moreover, having sponsorships motivate athletes to focus more in their training and production of their sports. In fact, it is reported that some athletes compete quite better when they get sponsored by some companies. Companies tend to focus more in sponsoring sports because they find sports most reliable way to advertise themselves nowadays.
On the other side, Sponsoring sports have multiple negatives. Firstly, sport's reputation decreases gradually when several companies sponsor sports; they make
people think that sports are used for business only. Interest on sports in people will decrease when they see companies sponsoring them. Companies pay billions of dollars to sponsor sports, which is quite expensive. Besides, governing sports will rely on sponsoring only and will not focus on their achievements.
To sum up, in my view, sponsoring sports are generally considered cost beneficial as companies can introduce their business to the number of viewers. However, sponsoring must be done to some extent and sports should accept certain type of companies which the sports would benefit them too.
Certain
companies
advertise themselves by
sponsoring
sports
. Few
people
believe it is
good
, while others assume there are disadvantages to this.
However
, I believe that positives outweigh the negatives.
To
begin
with,
Sports
are
widely
followed by numerous
people
.
Companies
sponsoring
them may
really
improve
their reputation all the world.
For example
, Gatorade's sales accelerate when they
are sponsored
in the American football teams and
events
.
Moreover
,
Sports
team gain money from these sponsors,
as a result
sport
teams may
use
the money to
improve
their facilities
as well
as provide more coaching.
Moreover
, having sponsorships motivate athletes to focus more in their training and production of their
sports
. In fact, it
is reported
that
some
athletes compete quite better when they
get
sponsored by
some
companies
.
Companies
tend to focus more in
sponsoring
sports
because
they find
sports
most reliable way to advertise themselves nowadays.
On the other side,
Sponsoring
sports
have multiple negatives.
Firstly
, sport's reputation decreases
gradually
when several
companies
sponsor
sports
; they
make
people
think
that
sports
are
used
for business
only
. Interest on
sports
in
people
will decrease when they
see
companies
sponsoring
them.
Companies
pay billions of dollars to sponsor
sports
, which is quite expensive.
Besides
, governing
sports
will rely on
sponsoring
only
and will not focus on their achievements.
To sum up, in my view,
sponsoring
sports
are
generally
considered cost beneficial as
companies
can introduce their business to the number of viewers.
However
,
sponsoring
must
be done
to
some
extent and
sports
should accept certain type of
companies
which the
sports
would benefit them too.