There has been much debate concerning the impacts of writing feedback of products and services for businesses. Some people believe that giving comments is beneficial for companies, while others think reviews could be biased and give negative effects to sellers. This essay agrees that sending feedback after purchasing goods or service is a good development and give several advantages for businesses for the following reasons.
To begin with, it might be claimed that reviews and ratings sent by customers are biased. This is because several external factors may influence them before or during giving the feedback such as the package seal is broken because of the careless delivery courier, but they leave the negative comment on the company’s website of the product instead of the delivery service company. Additionally, when the other potential customers visit the website and intend to buy products, they cancel it due to the mistaken subjective review. Consequently, the business may experience a significant decrease in the number of customers.
On the other hand, leaving reviews of products and services plays a vital role for businesses to improve their quality of goods and services. This is because online reviews are the easiest and fastest way for companies to get feedback from customers rather than they should hire a market research company to do it. Furthermore, industries could also use the reviews to evaluate their employees’ performance to determine their career progression and salary. For instance, a local bank in Indonesia got a feedback from one of their customers that they wait too long for approximately three hours to just open the bank account, whereas the other bank can accommodate it within one hour. After further investigation, the supervisor realized that the new employee mentioned is not used to work with the computer and resulting in a delay while servicing customers.
In conclusion, even though there are personal and subjective assessment influence people while writing feedback which can give negative effect to businesses, the benefits are still outweigh the drawbacks. This is because giving the online feedback can be used for companies to improve their quality of goods and services as well as evaluate their employees’ performance.
There has been much debate concerning the impacts of writing
feedback
of
products
and
services
for
businesses
.
Some
people
believe that giving comments is beneficial for
companies
, while others
think
reviews
could
be biased
and give
negative
effects to sellers. This essay
agrees
that sending
feedback
after purchasing
goods
or
service
is a
good
development and give several advantages for
businesses
for the following reasons.
To
begin
with, it might
be claimed
that
reviews
and ratings
sent
by
customers
are biased
. This is
because
several external factors may influence them
before
or during giving the
feedback
such as the package seal
is broken
because
of the careless delivery courier,
but
they
leave
the
negative
comment on the
company’s
website of the
product
instead
of the delivery
service
company
.
Additionally
, when the
other
potential
customers
visit the website and intend to
buy
products
, they cancel it due to the mistaken subjective
review
.
Consequently
, the
business
may experience a significant decrease in the number of customers.
On the
other
hand, leaving
reviews
of
products
and
services
plays a vital role for
businesses
to
improve
their quality of
goods
and
services
. This is
because
online
reviews
are the easiest and fastest way for
companies
to
get
feedback
from
customers
rather
than they should hire a market research
company
to do it.
Furthermore
, industries could
also
use
the
reviews
to evaluate their employees’ performance to determine their career progression and salary.
For instance
, a local bank in Indonesia
got
a
feedback
from one of their
customers
that they wait too long for approximately three hours to
just
open the bank account, whereas the
other
bank can accommodate it within one hour. After
further
investigation, the supervisor realized that the new employee mentioned is not
used
to work with the computer and resulting in a delay while servicing customers.
In conclusion
,
even though
there are personal and subjective assessment influence
people
while writing
feedback
which can give
negative
effect to
businesses
, the benefits are
still
outweigh
the drawbacks. This is
because
giving the online
feedback
can be
used
for
companies
to
improve
their quality of
goods
and
services
as well
as evaluate their employees’ performance.