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Going Digital: Implications for Firm Value and Performance

Going Digital: Implications for Firm Value and Performance gqWbO
During the start of the industrial revolution to the end of the 19th century all businesses were mainly focused on human intensive labour for growth, success, efficiency and productivity  to achieve their long term aim and all entrepreneurial  goals along the way. But a change in this mindset was introduced at the start of 1990, s as the world was moving towards more better options to cater business objectives in terms of minimizing failures of risk and achieving goals of the company in a more productive and efficient way. Thus, The introduction of IT or a way for the business world to move towards a different path which is known as the digitisation. From the start of the era of the internet which gave multiple platforms to other startups to take a risk for investment in IT, such as the likes of Apple, Microsoft, Google, facebook and others opportunistics startups. Which have been rewarded handsomely by becoming global giants in today's digital business market with valuations of above trillion dollars valuations. The world in today's century is becoming more globalized day by day and now it is not a want but necessity for any business whether startup, small or established to adopt and invest in IT for efficient productivity and risk taking ability to guarantee more chances of being competitive or successfull in this highly demanding market.   According to multiple research studies that a firm's market value  goes above 18 to 20% which are highly investing large sums on capital on digitisation, research and development compared to others which don't follow the same route as it is estimated that the chances of these firms future performance and high returns increases with adapting to digitisation approach. However, It is easy for large established firms with vast numbers of resources to invest huge amounts in IT compared to small firms or businesses passing the survival stage and are reluctant to waste their capital and take a risk to dry out their cash flows in order to cater to this costly approach. Which means it would be hard for these businesses to survive and compete with these monopolistic companies in and are at high risk of being driven out of the market. Another alarming concern for firms to adapt to this approach is to know whether their human labour is capable of handling these kind of technologies, As if the firm's labour is used to the old ways of working before digitisation took place in such a large scale that means firm's will have to invest more in training their employees to learn the ways of using the digital equipment. This approach could also lead to unemployment increasing in economies which we are getting used to nowadays as multiple companies are preferring capital intensive approaches compared to labour intensive. In the long term maybe these businesses can achieve high performance and growth but in the short team they will have to incur high cost worth of billions of dollars for investment in digitisation and will have to cover it up with topping their sales chart and going towards unrealistic goals which can put the company under pressure or can get into a huge debt which could lead towards bankruptcy. Lastly, This is no excuse in any way for giving up on digitisation as the world is becoming more competitive day by day and in order to compete at a high level and maintain your place in this market change has to be adopted no matter how risky or daring it is. So, Companies have to be more strategic and plan out their approach thoroughly by taking into account their decisions and consequences this will cause in the long term and short term. As this will handle these businesses to deal with any problem arising intelligently and provide solutions in a more efficient way before reaching their desired valuation and performance when digitisation has fully become an integrated part of their firm.
During the
start
of the industrial revolution to the
end
of the 19th century all
businesses
were
mainly
focused on human intensive
labour
for growth, success, efficiency and productivity
 
to achieve their long
term
aim and all entrepreneurial
 
goals along the
way
.
But
a
change
in this mindset
was introduced
at the
start
of 1990, s as the
world
was moving towards
more better
options to cater
business
objectives in terms of minimizing failures of
risk
and achieving goals of the
company
in a more productive and efficient way.
Thus
, The introduction of IT or a
way
for the
business
world
to
move
towards a
different
path which 
is known
as the
digitisation
. From the
start
of the era of the internet which gave multiple platforms to other startups to take a
risk
for investment in IT, such as the likes of Apple, Microsoft, Google,
facebook
and others
opportunistics
startups.
Which
have
been rewarded
handsomely
by becoming global giants in
today
's digital
business
market
with valuations of above trillion dollars valuations.

The
world
in
today
's century is becoming more globalized day by day and
now
it is not a want
but
necessity for any
business
whether startup,
small
or established to adopt and invest in IT for efficient productivity and
risk
taking ability to guarantee more chances of being competitive or
successfull
in this
highly
demanding
market
.
 
According to multiple research studies that a firm's
market
value
 
goes above 18 to 20% which are
highly
investing large sums on capital on
digitisation
, research and development compared to others which don't follow the same route as it
is estimated
that the chances of these
firms
future performance and
high
returns increases with adapting to
digitisation
approach
.
However
, It is easy for large established
firms
with vast numbers of resources to invest huge amounts in IT compared to
small
firms
or
businesses
passing the survival stage and are reluctant to waste their capital and take a
risk
to dry out their cash flows in order to cater to this costly
approach
. Which means it would be
hard
for these
businesses
to survive and compete with these monopolistic 
companies
in and are at
high
risk
of
being driven
out of the
market
. Another alarming concern for
firms
to adapt to this
approach
is to know whether their human
labour
is capable of handling
these kind
of technologies, As if the firm's
labour
is
used
to the
old
ways
of working
before
digitisation
took place in such a large scale that means firm's will
have to
invest more in training their employees to learn the
ways
of using the digital equipment. This
approach
could
also
lead to unemployment increasing in economies which we are getting
used
to nowadays as multiple
companies
are preferring
 capital intensive
approaches
compared to
labour intensive
. In the long
term
maybe these
businesses
can achieve
high
performance and growth
but
in the short team they will
have to
incur high cost worth of billions of dollars for investment in
digitisation
 and will
have to
cover it up with topping their sales chart and going towards unrealistic goals which can put the
company
under pressure or can
get
into a huge debt which could lead towards bankruptcy.

Lastly
, This is no excuse in any
way
for giving up on
digitisation
as the
world
is becoming more competitive day by day and in order to compete at a
high
level and maintain your place in this
market
change
has to
be adopted
no matter how risky or daring it is.
So
,
Companies
have to
be more strategic and plan out their
approach
thoroughly
by taking into account their decisions and consequences this will cause in the long
term
and short
term
. As this will handle these
businesses
to deal with any problem arising
intelligently
and provide solutions in a more efficient way
before
reaching their desired valuation and performance when
digitisation
has
fully
become an integrated part of their
firm
.
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IELTS essay Going Digital: Implications for Firm Value and Performance

Essay
  American English
3 paragraphs
643 words
5.5
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.0
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 5.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
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    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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