As the World is progressing in technology and this is leading us to spend majority of our time on electronic devices online shopping does become the most convenient option for a consumer.
But I would like to disagree that its growth will lead to all physical stores in town being shut.
India is a developing country but has a lot of parity amongst its population with nearly 5% population
having control over 95% wealth in the country. This in turn means better facilities and exposure for this minority giving them a advantage in comparison to the rest of the population.
This Huge difference has led this major chunk of the population to go about the shopping experience in silos. To state some facts more than 90%of transaction are made through the mode of cash and 97% transaction that take place in India are through the mode of offline.
In a city where you can find absolutely no commercial land empty even after great influx and penetration of huge E commerce giants Is a proof that the offline mode of shopping especially in India is here to stay.
Though e comm. Has definitely made and impact and led to a lot offline mom and pop shop owners to pack up we must remember that no matter how much we advance in technology the fact that as humans we do need physical presence
As the World is progressing in technology and this is leading us to spend
majority of
our time on electronic devices online shopping does become the most convenient option for a consumer.
But
I would like to disagree that its growth will lead to all physical stores in town
being shut
.
India is a
developing country
but
has
a lot of
parity amongst its population with
nearly
5% population
having
control over 95% wealth in the country. This in turn means better facilities and exposure for this minority giving them
a
advantage
in comparison
to the rest of the population.
This Huge difference has led this major chunk of the population to go about the shopping experience in silos. To state
some
facts more than 90%of transaction
are made
through the mode of cash and 97% transaction that take place in India are through the mode of offline.
In a city where you can find
absolutely
no commercial land empty even after great influx and penetration of huge E commerce giants Is a proof that the offline mode of shopping
especially
in India is here to stay.
Though e comm. Has definitely made and impact and led to a lot offline
mom and pop
shop owners to pack up we
must
remember that no matter how much we advance in technology the fact that as humans we do need physical
presence