The ultimate purpose of a business is to sell products and services to earn profits; which every company has to make its product known to the public in order to attract them, for which advertising can be a critical mean. In this regard, this question arises if it is necessary for companies to spend lots of money on their advertisement or not. I personally believe that it is a vital activity in marketing and should be spent enough money on it in order to become progress in business for two main reasons which will be demonstrated in the following essay.
Advertising is a crucial element for making people aware of one' s products which is important in order to sell it to people. More precisely, when manufacturers produce a new product, people have no idea about that in order to buy it, thus the company has to publicize its product. The best way to do so is to advertise about the product; using social media, websites, advertising campaigns, newspapers, and magazines. To put in simple, these are some advertising elements that are used by the public, so unknown product would be known by people when they read newspapers, magazines, and watch for example television. Moreover, in today' s world, people are connected with each other in a giant chain, thus once some people read about a specific new product in websites, they will talk about it with their friends, families, and even sometimes for mass people. As a result, more and more people will become aware of that product leading to attracting more customers. Announcing people about products can become a vital factor in the failure or success of especially new-in-marketing companies in this sniff competitive business world. To put in simple, when a company starts to produce products, no one knows about it, thus a little neglect in publicizing products can have bad consequences; because people are not aware of the new company, thus the other well-known corporations would sell products, even though they are well-qualified or not. Consequently, the unknown company would probably go bankrupt. Therefore, advertising can take companies far above the failing line into success by making a business' s service known by a crowd of people.
Indeed, advertisement is the only means of modifying and improving services based on people' s reaction to that product resulting in finding the right buyers fitting to their products. As a matter of explanation, first that a product or service comes out, it has some pros and cons; people would buy it and they would increase or refute buying based on they liked its features or not. Now, here the advertising plays an imperative role because companies would find out what peoples like and what they do not like about their product, so they would be able to sell more products by eliminating drawbacks and improving the product into user-friendly manner. Thus, after a while, the product will be changed into what people want, and that is the time that the manufacture has reached its potential and true customers. To illustrate, Apple, a productive and successful company, has used advertising since the start of giving services to people, and every time updates its software and hardware, based on what people want. Had not worked on the advertisement, Apple could not have reached such many audiences and sailing. Besides, Apple' s profits outweigh far much the money it has spent on ads, so it is not a waste of money and once the company flourishes the whole money will be back as profits.
To sum up, companies by advertising not only make their products well and spread known for people but also result in gathering suitable customers for their specific product. Therefore, the advertising leads into the best and more sailing because of aforementioned approaches; the more companies sell the more profit they gain, thus it is crucial to spend much money on that in order to seek desired success.
The ultimate purpose of a
business
is to
sell
products
and
services
to earn profits; which every
company
has to
make
its
product
known
to the public in
order
to attract them, for which advertising can be a critical mean. In this regard, this question arises if it is necessary for
companies
to spend lots of
money
on their advertisement or not. I
personally
believe that it is a vital activity in marketing and should
be spent
enough
money
on it in
order
to become progress in
business
for two main reasons which will
be demonstrated
in the following essay.
Advertising is a crucial element for making
people
aware of
one&
#039; s
products
which is
important
in
order
to
sell
it to
people
. More
precisely
, when manufacturers produce a new
product
,
people
have no
idea
about that in
order
to
buy
it,
thus
the
company
has to
publicize its
product
. The best way to do
so
is to advertise about the
product
; using social media, websites, advertising campaigns, newspapers, and magazines. To put in simple, these are
some
advertising elements that are
used
by the public,
so
unknown
product
would be
known
by
people
when they read newspapers, magazines, and
watch
for example
television.
Moreover
, in
today&
#039; s world,
people
are connected
with each other in a giant chain,
thus
once
some
people
read about a specific new
product
in websites, they will talk about it with their friends, families, and even
sometimes
for mass
people
.
As a result
, more and more
people
will become aware of that
product
leading to attracting more customers. Announcing
people
about
products
can become a vital factor in the failure or success of
especially
new-in-marketing
companies
in this sniff competitive
business
world. To put in simple, when a
company
starts
to produce
products
, no one knows about it,
thus
a
little
neglect in publicizing
products
can have
bad
consequences;
because
people
are not aware of the new
company
,
thus
the other well-known corporations would
sell
products
,
even though
they are well-qualified or not.
Consequently
, the unknown
company
would
probably
go bankrupt.
Therefore
, advertising can take
companies
far above the failing line into success by making a
business&
#039; s
service
known
by a crowd of
people
.
Indeed
, advertisement is the
only
means of modifying and improving
services
based on
people&
#039; s reaction to that
product
resulting in finding the right buyers fitting to their
products
. As a matter of explanation,
first
that a
product
or
service
comes
out, it has
some
pros and cons;
people
would
buy
it and
they would increase or refute buying based on they liked its features or not.
Now
, here the advertising plays an imperative role
because
companies
would find out what
peoples
like and what they do not like about their
product
,
so
they would be able to
sell
more
products
by eliminating drawbacks and improving the
product
into user-friendly manner.
Thus
, after a while, the
product
will be
changed
into what
people
want, and
that is
the time that the manufacture has reached its potential and true customers. To illustrate, Apple, a productive and successful
company
, has
used
advertising since the
start
of giving
services
to
people
, and every time updates its software and hardware, based on what
people
want. Had not worked on the advertisement, Apple could not have reached such
many
audiences and sailing.
Besides
,
Apple&
#039; s profits outweigh far much the
money
it has spent on ads,
so
it is not a waste of
money
and once the
company
flourishes the whole
money
will be back as profits.
To sum up,
companies
by advertising not
only
make
their
products
well and spread
known
for
people
but
also
result in gathering suitable customers for their specific
product
.
Therefore
, the advertising leads into the best and more sailing
because
of aforementioned approaches; the more
companies
sell
the more profit they gain,
thus
it is crucial to spend much
money
on that in
order
to seek desired success.