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Almost every successful company is using advertisements to increase their sales. What features make an advertisement effective? Is advertising good or bad for the society?

Almost every successful company is using advertisements to increase their sales. What features make an advertisement effective? Is advertising good or bad for the society? 7a393
The advertisement is the form of television & radio commercials, billboards, wall paintings, classified ads in newspapers, online ads and so on have changed the way products are marketed now. Advertisement plays a key role to change the mindset and is instrumental in increasing the profit margin of different industries. This essay will analyse attributes that make an advertisement successful and will provide an opinion on its merits and demerits to the society. The effectiveness of an advertisement depends on myriad factors. Primarily, they should be competitive in the pricing structure of what others are offering. Advertisements should be very close to consumer expectations and its core features and other attributes should be appealing and convincing. Moreover, it should contain a very strong theme and unique message that put potential customers on their toes and they mark them in their grocery list. For instance, the advertisements of Coca-Cola are well known for their unique commercials where the same product is marketed using different themes and sensational ideas. Furthermore, the cast and location of the ads are of equal importance, ads having superstars brings more value to the product and helps to improve the quality of the advertisement. Apart from that companies also announce different pricing schemes that attract the buyers and increase their sales. Advertisements have both positive and negative impact on the society and it largely depends on the people how they adapt to it. Advertisements are vital in introducing new products which customers might be looking for. They aid consumers in making a quick comparative analysis based on the features and price tags which help them to either buy of reject a product. Demerits are that they result in extra expense which an individual has not planned for. Numerous ads of the products having more or less same features distract people easily. Moreover, they are aimed to rip off pockets of consumers than to provide true value for money. To recapitulate, the aforementioned provides several plausible points on the effectiveness of ads and their impact on the society. In my opinion, ads are not good or bad by itself, it depends on consumers how they take it forward.
The
You use this word too often, consider replacing it with
advertisement
is the form of television & radio commercials, billboards, wall paintings, classified ads in newspapers, online ads and
This phrase/word is too simple and can be replaced with:
so
on have
This phrase/word (depending on the context) can be potentially replaced with :
changed
the way
You use this word too often, consider replacing it with
products
are marketed
This phrase/word (depending on the context) can be potentially replaced with :
now
.
You use this word too often, consider replacing it with
Advertisement
plays a key role to
This phrase/word (depending on the context) can be potentially replaced with :
change
the mindset and is instrumental in increasing the profit margin of
This phrase/word is too simple and can be replaced with:
different
industries. This essay will
Possible spelling mistake. 'analyse' is British English.
analyse
attributes that
This phrase/word (depending on the context) can be potentially replaced with :
make
an
You use this word too often, consider replacing it with
advertisement
successful and will provide an opinion on its merits and demerits to the society.

The effectiveness of an
You use this word too often, consider replacing it with
advertisement
depends on myriad factors.
Primarily
, they should be competitive in the pricing structure of what others are offering.
You use this word too often, consider replacing it with
Advertisements
should be
This phrase/word is too simple and can be replaced with:
very
close to
You use this word too often, consider replacing it with
consumer
expectations and its core features and other attributes should be appealing and convincing.
Moreover
, it should contain a
This phrase/word is too simple and can be replaced with:
very
strong theme and unique message that put potential customers on their
Use a comma before 'and' if it connects two independent clauses (unless they are closely connected and short).
toes and
they mark them in their grocery list.
For instance
, the
You use this word too often, consider replacing it with
advertisements
of Coca-Cola are well known for their unique commercials where the same
You use this word too often, consider replacing it with
product
is marketed
using
This phrase/word is too simple and can be replaced with:
different
themes and sensational
This phrase/word (depending on the context) can be potentially replaced with :
ideas
.
Furthermore
, the cast and location of the ads are of equal importance, ads having superstars brings more value to the
You use this word too often, consider replacing it with
product
and
This phrase/word (depending on the context) can be potentially replaced with :
helps
to
This phrase/word (depending on the context) can be potentially replaced with :
improve
the quality of the
You use this word too often, consider replacing it with
advertisement
. Apart from that
This phrase/word (depending on the context) can be potentially replaced with :
companies
also
announce
This phrase/word is too simple and can be replaced with:
different
pricing schemes that attract the buyers and increase their sales.

Advertisements have both
This phrase/word is too simple and can be replaced with:
positive
and
This phrase/word is too simple and can be replaced with:
negative
impact on the society and it
largely
depends on the
This phrase/word (depending on the context) can be potentially replaced with :
people
how they adapt to it.
You use this word too often, consider replacing it with
Advertisements
are vital in introducing new
You use this word too often, consider replacing it with
products
which customers might be looking for. They aid
You use this word too often, consider replacing it with
consumers
in making a quick comparative analysis based on the features and price tags which
This phrase/word (depending on the context) can be potentially replaced with :
help
them to either
This phrase/word (depending on the context) can be potentially replaced with :
buy
of reject a
You use this word too often, consider replacing it with
product
. Demerits are that they result in extra expense which an individual has not planned for. Numerous ads of the
You use this word too often, consider replacing it with
products
having more or less same features distract
This phrase/word (depending on the context) can be potentially replaced with :
people
easily
.
Moreover
, they
are aimed
to rip off pockets of
You use this word too often, consider replacing it with
consumers
than to provide true value for money.

To recapitulate, the aforementioned provides several plausible points on the effectiveness of ads and their impact on the society. In my opinion, ads are not
This phrase/word (depending on the context) can be potentially replaced with :
good
or
This phrase/word (depending on the context) can be potentially replaced with :
bad
by itself, it depends on
You use this word too often, consider replacing it with
consumers
how they take it forward.
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IELTS essay Almost every successful company is using advertisements to increase their sales. What features make an advertisement effective? Is advertising good or bad for the society?

Essay
  American English
4 paragraphs
360 words
6.0
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.5
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 6.5
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
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    Currently is not available
  • Meet the criteria
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