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Advertising encourages consumers to buy in quantity rather than in quality. v.1

Advertising encourages consumers to buy in quantity rather than in quality. v. 1
Advertisements play an important role in informing individuals about the availability of products. Thus, they are the primary source of information and motivating people for shopping. However, I believe that adverts encourage individuals to purchase items in bulk. In this essay, we will analyse how adverts make use of offers for persuading people in buying products in wholesale. To begin with, most of the companies provide some deals on buying more number of objects. A good illustration for this is the lux company which agrees to give soap free on purchase of two soaps. By advertising such proposals, people are induced for buying extra soaps than actually required. Thus, it is apparent that the aim of such proposition is to invoke people for acquiring objects in large number rather than quality products. In addition, some companies provide some prizes on buying their product. For instance, they announce a free abroad trip for those who are able to find a hidden code on the cover of the item. With the hope of getting an opportunity to travel abroad, individuals keep on buying the product either until the offer is expired or until they win a trip. Therefore, the theory of adverts focusing on selling products in large number is difficult to debunk. After analysing the purpose of adverts, it is obvious that by offering gifts they provoke society in buying excess things rather than quality. As it is seen that people prefer shopping those goods which provide some gifts rather than the goods of good quality. It is hoped that government will enforce some regulations on the adverts for the product for declaring unnecessary gifts.
Advertisements play an
important
role in informing individuals about the availability of
products
.
Thus
, they are the primary source of information and motivating
people
for shopping.
However
, I believe that adverts encourage individuals to
purchase
items in bulk. In this essay, we will
analyse
how adverts
make
use
of offers for persuading
people
in
buying
products
in wholesale.

To
begin
with, most of the
companies
provide
some
deals on
buying
more number of objects. A
good
illustration for this is the lux
company
which
agrees
to give soap free on
purchase
of two soaps. By advertising such proposals,
people
are induced
for
buying
extra soaps than actually required.
Thus
, it is apparent that the aim of such proposition is to invoke
people
for acquiring objects in large number
rather
than quality products.

In addition
,
some
companies
provide
some
prizes on
buying
their
product
.
For instance
, they announce a free abroad trip for those who are able to find a hidden code on the cover of the item. With the hope of getting an opportunity to travel abroad, individuals
keep
on
buying
the
product
either until the offer
is expired
or until they win a trip.
Therefore
, the theory of adverts focusing on selling
products
in large number is difficult to debunk.

After
analysing
the purpose of adverts, it is obvious that by offering gifts they provoke society in
buying
excess things
rather
than quality.
As
it is
seen
that
people
prefer shopping those
goods
which provide
some
gifts
rather
than the
goods
of
good
quality. It
is hoped
that
government
will enforce
some
regulations on the adverts for the
product
for declaring unnecessary gifts.
11Linking words, meeting the goal of 7 or more
21Repeated words, meeting the goal of 3 or fewer
3Mistakes

IELTS essay Advertising encourages consumers to buy in quantity rather than in quality. v. 1

Essay
  American English
4 paragraphs
274 words
6.0
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.0
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 6.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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