The table provided below illustrates the information of 10 types of advertising videos on internet and correlation between their length and the time spent on watching them by internet users. Overall, average online advertisement videos are 22. 4 seconds long and viewers watched for an average 10. 7 seconds.
As given in the data, it is noticeable that public service ad video had the highest duration (45. 8 seconds) and the viewing time by online users were highest (18. 5 seconds). It is worth mentioning that with the duration, videos connected to public service are followed by automotive videos (27. 2 sec) and entertainment videos (27. 8 sec). Their average watching duration is approximately 12 seconds.
The videos connected to financial services are played online for16. 3 seconds, which is followed by home furnishing videos with 10. 0 seconds, pharmaceuticals with 6. 3 seconds and consumer electronics with 7. 1 seconds respectively. As about the clothing advertisements, they have shortest length and were watched with 6. 0 seconds accordingly.
Overall, the services which costs a lot have longer duration, while videos connected less costed products or services are shorter and experienced the less viewing time by online customers accordingly
The table provided below illustrates the information of 10 types of advertising
videos
on internet and correlation between their length and the time spent on watching them by internet users.
Overall
, average
online
advertisement
videos
are 22. 4 seconds long and viewers
watched
for an average 10. 7 seconds.
As
given
in the data, it is noticeable that public
service
ad
video
had the highest
duration
(45. 8 seconds) and the viewing time by
online
users were highest (18. 5 seconds). It is worth mentioning that with the
duration
,
videos
connected to public
service
are followed
by automotive
videos
(27. 2 sec) and entertainment
videos
(27. 8 sec). Their average watching
duration
is approximately 12 seconds.
The
videos
connected to financial
services
are played
online
for16. 3 seconds, which
is followed
by home furnishing
videos
with 10. 0 seconds, pharmaceuticals with 6. 3 seconds and consumer electronics with 7. 1 seconds
respectively
. As about the clothing advertisements, they have
shortest
length and were
watched
with 6. 0 seconds
accordingly
.
Overall
, the
services
which costs a lot have longer
duration
, while
videos
connected less costed products or
services
are shorter and experienced the less viewing time by
online
customers
accordingly