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What makes Starbucks so popular?

What makes Starbucks so popular? BLMRa
Starbucks is a famous coffee brand in the world, especially in the Vietnamese market. Starbucks has changed itself to fit the culture of the people here and this brand has succeeded in conquering Vietnamese people. They target customers who are educated, earning young people. What has made this business stand and popular over the past forty years? This essay will clearly explain that question by giving examples that prove the difference makes success. First of all, the biggest difference that Starbucks wants to create an environment that can connect home and work, so when experiencing a Starbucks store anywhere in the world, they will provide customers with a comfortable and friendly atmosphere. The feeling of lightness when entering a Starbucks is not based on interior design but also depends on how to train a standard staff, they understand that great service will bring a good customer experience so service here is always appreciated. In contrast, this brand currently has a sizable social media network that helps drive the need to better interact with customers such as Facebook, Twitter, Instagram pages, Pinterest and YouTube video channels. For me, the experience of being a customer for the first time at a Starbucks coffee shop, I was amazed at how the staff treated their customers with utmost courtesy, everything from the drinks to the decoration there. I'm very satisfied and that's why I'm impressed and admire how they built the Starbucks of today. On the other hand, they not only seduce customers with its smart business strategy, the variety of drinks as well as the long-term creativity have helped them create a menu that has a lot of choices such as coffee, teas or iced drinks. All the drinks here are suitable for everyone's taste, and they also do not forget to sell cakes, fast food with drinks to meet the needs of customers. Additionally, an interesting thing about Starbucks that only when you become a fan will know that during holidays, they often create new drinks as well as change the packaging of cups, cakes or even create cups and water bottles products with interesting designs that are changed continuously throughout the year. To sum up, to succeed in its international growth and expansion strategy, the brand has been quick to execute an organization-wide innovation strategy by investing in social media technology, store design and investment in new ideas as well as rigorous training of staff. All the above is a testament to the undeniable success of the most famous coffee chain in the world. What makes Starbucks so popular
Starbucks is a
This phrase/word is too simple and can be replaced with:
famous
You use this word too often, consider replacing it with
coffee
You use this word too often, consider replacing it with
brand
in the world,
especially
in the Vietnamese market. Starbucks has
This phrase/word (depending on the context) can be potentially replaced with :
changed
itself to fit the culture of the
This phrase/word (depending on the context) can be potentially replaced with :
people
here and this
You use this word too often, consider replacing it with
brand
has succeeded in conquering Vietnamese
This phrase/word (depending on the context) can be potentially replaced with :
people
. They target
You use this word too often, consider replacing it with
customers
who
are educated
, earning young
This phrase/word (depending on the context) can be potentially replaced with :
people
. What has made this business stand and popular over the past forty years? This essay will
clearly
This phrase/word (depending on the context) can be potentially replaced with :
explain
that question by giving examples that prove the difference
This phrase/word (depending on the context) can be potentially replaced with :
makes
success.

This phrase is redundant. Consider using "first".
First of all
, the biggest difference that Starbucks wants to
You use this word too often, consider replacing it with
create
an environment that can connect home and work,
This phrase/word is too simple and can be replaced with:
so
when experiencing a Starbucks store anywhere in the world, they will provide
You use this word too often, consider replacing it with
customers
with a comfortable and friendly atmosphere. The feeling of lightness when entering a Starbucks is not based on interior design
This phrase/word is too simple and can be replaced with:
but
also
depends on how to train a standard staff, they understand that great service will bring a
This phrase/word (depending on the context) can be potentially replaced with :
good
You use this word too often, consider replacing it with
customer
experience
This phrase/word is too simple and can be replaced with:
so
service here is always appreciated.
In contrast
, this
You use this word too often, consider replacing it with
brand
currently
has a sizable social media network that
This phrase/word (depending on the context) can be potentially replaced with :
helps
drive the need to better interact with
You use this word too often, consider replacing it with
customers
such as Facebook, Twitter, Instagram pages, Pinterest and YouTube video channels. For me, the experience of being a
You use this word too often, consider replacing it with
customer
for the
first
time at a Starbucks
You use this word too often, consider replacing it with
coffee
shop, I
was amazed
at how the staff treated their
You use this word too often, consider replacing it with
customers
with utmost courtesy, everything from the
You use this word too often, consider replacing it with
drinks
to the decoration there. I'm
This phrase/word is too simple and can be replaced with:
very
satisfied and that's why I'm impressed and admire how they built the Starbucks of
This phrase/word (depending on the context) can be potentially replaced with :
today
.

On the other hand
, they not
This phrase/word (depending on the context) can be potentially replaced with :
only
seduce
You use this word too often, consider replacing it with
customers
with its smart business strategy, the variety of
You use this word too often, consider replacing it with
drinks
as well
as the long-term creativity have
This phrase/word (depending on the context) can be potentially replaced with :
helped
them
You use this word too often, consider replacing it with
create
a menu that has
This phrase/word is too simple and can be replaced with:
a lot of
choices such as
You use this word too often, consider replacing it with
coffee
, teas or iced
You use this word too often, consider replacing it with
drinks
. All the
You use this word too often, consider replacing it with
drinks
here are suitable for everyone's taste, and they
also
do not forget to sell cakes,
This phrase/word is too simple and can be replaced with:
fast
food with
You use this word too often, consider replacing it with
drinks
to
This phrase/word (depending on the context) can be potentially replaced with :
meet
the needs of
You use this word too often, consider replacing it with
customers
.
Additionally
, an interesting thing about Starbucks that
This phrase/word (depending on the context) can be potentially replaced with :
only
when you become a fan will know that during holidays, they
This phrase/word is too simple and can be replaced with:
often
You use this word too often, consider replacing it with
create
new
You use this word too often, consider replacing it with
drinks
as well
as
This phrase/word (depending on the context) can be potentially replaced with :
change
the packaging of cups, cakes or even
You use this word too often, consider replacing it with
create
cups and water bottles products with interesting designs that are
This phrase/word (depending on the context) can be potentially replaced with :
changed
continuously
throughout the year.

To sum up, to succeed in its international growth and expansion strategy, the
You use this word too often, consider replacing it with
brand
has been quick to execute an organization-wide innovation strategy by investing in social media technology, store design and investment in new
This phrase/word (depending on the context) can be potentially replaced with :
ideas
as well
as rigorous training of staff. All the above is a testament to the undeniable success of the most
This phrase/word is too simple and can be replaced with:
famous
You use this word too often, consider replacing it with
coffee
chain in the world. What
This phrase/word (depending on the context) can be potentially replaced with :
makes
Starbucks
This phrase/word is too simple and can be replaced with:
so
Please add a punctuation mark at the end of paragraph
popular
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IELTS essay What makes Starbucks so popular?

Essay
  American English
4 paragraphs
427 words
6.0
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.5
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 5.5
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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