It is a fact that manufacturing companies spend a huge amount of money in order to advertise their products. Although many people believe that consumers purchase various products because of the influence of advertisements, some others argue against it. This essay will discuss both arguments.
Today’s advertisements are strong enough to attract any kind of people. Most of the
advertisements are over exaggerated representation of the real product. Vulnerable people often fell in this trap and purchase low quality materials unnecessarily. Moreover, advertisements sometimes target certain age groups, such as schoolchildren and adolescents. In order to attract
such immature population, advertising companies make use of prominent singers or actors.
Since adolescents have a tendency to imitate their favorite icons, they purchase the product. Apart from this, many people grab the newly launched products in order to increase their pride in the society. On the other hand, many people purchase products by watching the advertisement, if they are
likely to improve their lifestyle. For instance, if a busy person comes to see an advertisement about a new time saving home appliance, he or she is more likely to purchase that item. In addition, if the product is good in quality and really meats the expectation of the buyer, it will get mouth publicity. This will surely improve the sales of the particular product. Furthermore, there are many people who are keen on advanced technologies. Such people often buy latest products by thinking that they simplify their life.
To conclude, I think advertisement play an important role in improving the sales of a product. Despite the fact that advertisements are not real, an increasing number of people still fall in their trap.
It is a fact that manufacturing
companies
spend a huge amount of money in order to advertise their products. Although
many
people
believe that consumers
purchase
various products
because
of the influence of advertisements,
some
others argue against it. This essay will discuss both arguments.
Today
’s advertisements are strong
enough
to attract any kind of
people
. Most of
the
advertisements
are
over exaggerated
representation of the real product. Vulnerable
people
often
fell in this trap and
purchase
low quality materials
unnecessarily
.
Moreover
,
advertisements
sometimes
target certain age groups,
such as schoolchildren and adolescents. In order to
attract
such
immature population,
advertising
companies
make
use
of prominent singers or actors.
Since adolescents have a tendency to imitate their favorite icons,
they
purchase
the product. Apart from this,
many
people
grab the
newly
launched products in order to increase their pride in the society. On the other hand,
many
people
purchase
products by watching the advertisement,
if they
are
likely
to
improve
their lifestyle. For instance,
if a busy person
comes
to
see
an advertisement about a new time saving home appliance,
he or she is more likely to
purchase
that item. In addition,
if the product is
good
in quality and
really
meats the expectation of the buyer,
it will
get
mouth publicity. This will
surely
improve
the sales of the particular product.
Furthermore
,
there are
many
people
who are keen on advanced technologies. Such
people
often
buy
latest
products by thinking that they simplify their life.
To conclude,
I
think
advertisement play an
important
role in improving the sales of a product. Despite the fact that advertisements are not real,
an increasing number of
people
still
fall in their trap.