Nowadays, buying items from famous brands which include not only daily necessities but also luxury goods is becoming more popular among a large number of people. There are several reasons behind this trend, and I believe it brings both benefits and harms to society.
To begin with, the rise of e-commerce has revolutionized the way people do business and purchase products. Due to the development of technology, office workers can shorten their working time and earn extra incomes aside from their primary jobs. Because of job demands, a great number of employment opportunities are created. As a result, there is an improvement in economic globalization which allows citizens to make an effort to buy expensive things to show their social status to others. Besides, the advertisement effect is another important factor making more people buy famous brands' things. Many companies put a large sum of money into advertisements with famous and popular actors or singers in order to attract more customers. People are increasingly exposed to photos of celebrities using luxury goods and many fans who idolize famous people would like to have the same items with their idols. Considering the facts mentioned above, it stands to reason that the growing preference for famous brands is mainly driven by the development of technology.
However, it cannot be denied that overbuying famous brands' products is a negative development. This trend can make changes in the quality and reputation of the products. Well-made, authentic famous brands are limited, while with more and more people choosing to buy famous brands goods, sellers make use of high technology to produce fake products to sell to consumers.
Nowadays, buying items from
famous
brands
which include not
only
daily necessities
but
also
luxury
goods
is becoming more popular among
a large number of
people
. There are several reasons behind this trend, and I believe it brings both benefits and harms to society.
To
begin
with, the rise of e-commerce has revolutionized the way
people
do business and
purchase
products
. Due to the development of technology, office workers can shorten their working time and earn extra incomes aside from their primary jobs.
Because
of job demands, a great number of employment opportunities
are created
.
As a result
, there is an improvement in economic globalization which
allows
citizens to
make
an effort to
buy
expensive things to
show
their social status to others.
Besides
, the advertisement effect is another
important
factor making more
people
buy
famous
brands' things.
Many
companies
put a large sum of money into advertisements with
famous
and popular actors or singers in order to attract more customers.
People
are
increasingly
exposed to photos of celebrities using luxury
goods
and
many
fans who idolize
famous
people
would like to have the same items with their idols. Considering the facts mentioned above, it stands to reason that the growing preference for
famous
brands
is
mainly
driven by the development of technology.
However
, it cannot
be denied
that overbuying
famous
brands'
products
is a
negative
development. This trend can
make
changes
in the quality and reputation of the
products
. Well-made, authentic
famous
brands
are limited
, while with more and more
people
choosing to
buy
famous
brands
goods
, sellers
make
use
of high technology to produce fake
products
to sell to consumers.