Advertisements have intruded our daily lives without many of us even realizing how they impact our society. Many believe they provide details of products that could improve our lives; however, there is also an argument that they indirectly compel us to buy stuff that is not at all necessary. I strongly believe, advertisements have in many ways misguided us and have resulted in unnecessary expenditure.
Firstly, advertisements have generated a false necessity or pride in using a merchandise, especially when it is endorsed by a celebrity. When a favourite celebrity comes on television and endorses it, people tend to believe him and buy without any hesitation or doing any research. For instance, the famous Indian Cricketer, Sachin Tendulkar’s, endorsing Pepsi 10 years back resulted in a massive surge of Pepsi sales in India. These sales had no rationale behind them, as people bought Pepsi neither because it tasted good nor because it was nutritious; but because Sachin Tendulkar had endorsed it. This is a perfect example how adverts generate false devotion and necessities.
Secondly, advertisements also tend to provide inaccurate, inadequate and misleading information about the merchandise. The intrinsic details are comfortably hidden behind the graphics, sound effects and the script in the advertisement. The Volkswagon scandal is a perfect example of misleading advertisements, where the famous car manufacturer advertised a low carbon emission vehicle in early 2000s with flashy animations with flamboyant cars running on futuristic roads. Several years later, it was revealed that Volkwagon had faked its carbon emission data in its advertisements and was ordered to pay millions of dollars as a penalty.
In conclusion, although advertisements have their own merits of introducing a product to the masses, their evil sides comfortably overwhelm their pros. Without a government body to monitor the genuineness of advertisements, I would confidently say they do more harm than good to our society.
Advertisements
have intruded our daily
lives
without
many
of us even realizing how they impact our society.
Many
believe they provide
details
of products that could
improve
our
lives
;
however
, there is
also
an argument that they
indirectly
compel us to
buy
stuff
that is
not at all necessary. I
strongly
believe,
advertisements
have in
many
ways misguided us and have resulted in unnecessary expenditure.
Firstly
,
advertisements
have generated a false necessity or pride in using a merchandise,
especially
when it
is endorsed
by a celebrity. When a
favourite
celebrity
comes
on television and endorses it,
people
tend to believe him and
buy
without any hesitation or doing any research.
For instance
, the
famous
Indian Cricketer,
Sachin
Tendulkar
’s, endorsing Pepsi 10 years back resulted in a massive surge of Pepsi sales in India. These sales had no rationale behind them, as
people
bought
Pepsi neither
because
it tasted
good
nor
because
it was nutritious;
but
because
Sachin
Tendulkar
had endorsed it. This is a perfect example how adverts generate false devotion and necessities.
Secondly
,
advertisements
also
tend to provide inaccurate, inadequate and misleading information about the merchandise. The intrinsic
details
are
comfortably
hidden behind the graphics, sound effects and the script in the
advertisement
. The
Volkswagon
scandal is a perfect example of misleading
advertisements
, where the
famous
car manufacturer advertised a low carbon emission vehicle in early 2000s with flashy animations with flamboyant cars running on futuristic roads. Several years later, it
was revealed
that
Volkwagon
had faked its carbon emission data in its
advertisements
and
was ordered
to pay millions of dollars as a penalty.
In conclusion
, although
advertisements
have their
own
merits of introducing a product to the masses, their evil sides
comfortably
overwhelm their pros. Without a
government
body to monitor the genuineness of
advertisements
, I would
confidently
say they do more harm than
good
to our society.
7.5Linking words, meeting the goal of 7 or more
7.5Repeated words, meeting the goal of 3 or fewer
7.5Mistakes