Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold.
To what extent do you agree or disagree?
It is true that nowadays advertising manipulates people to buy more through their powerful marketing strategy and most of the time these are not very useful products. Although advertising has some benefits, personally I agree with the above statement.
On the one hand, today to some extent, advertisements are necessary in the free market economy. There are several reasons for that. Firstly, it is the key part of modern business because companies need to tell the customers about their products so that they can sell these. Secondly, advertising helps us to know the choices we have, without it we would have less choices. Finally, it is a creative industry and also a form of modern art that employs many people, if there is no advertising facilities unemployment rate will be higher.
On the other hand, there is no doubt that advertisers aims to persuade people to buy more products in order to be happy although these are not in the real need. Moreover, they are selling some brand images and we are encouraged to associate with certain products for higher status. Even they use glamorous and successful persons to convey the trends to us. As for example, some textile companies who are known as a brand are selling ordinary clothes at high prices because of their name only. That’s why I would argue that advertisers lead us to live a consumer culture rather than to think about the actual necessities of the society.
In conclusion, I think advertisings should be regulated in order to improve society economy and to get rid of from those consumerism trends which are created by advertisements.
Today
, the high sales of popular consumer
goods
reflect the power of advertising and not the real needs of the society in which they
are sold
.
To what extent do you
agree
or disagree?
It is true that nowadays advertising manipulates
people
to
buy
more through their powerful marketing strategy and most of the time these are not
very
useful
products
. Although advertising has
some
benefits,
personally
I
agree
with the above statement.
On the one hand,
today
to
some
extent, advertisements are necessary in the free market economy. There are several reasons for that.
Firstly
, it is the key part of modern business
because
companies
need to
tell
the customers about their
products
so
that they can sell these.
Secondly
, advertising
helps
us to know the choices we have, without
it
we would have
less
choices.
Finally
, it is a creative industry and
also
a form of modern art that employs
many
people
, if there is no advertising facilities unemployment rate will be higher.
On the other hand
, there is no doubt that advertisers aims to persuade
people
to
buy
more
products
in order to be happy although these are not in the real need.
Moreover
, they are selling
some
brand
images and
we
are encouraged
to associate with certain
products
for higher status. Even they
use
glamorous and successful persons to convey the trends to us. As
for example
,
some
textile
companies
who
are known
as a brand are selling ordinary clothes at high prices
because
of their name
only
. That’s why I would argue that advertisers lead us to
live
a consumer culture
rather
than to
think
about the actual necessities of the society.
In conclusion
, I
think
advertisings
should
be regulated
in order to
improve
society economy and to
get
rid of from those consumerism trends which
are created
by advertisements.