The line graph depicts the cost for accessing movies in three different platforms such as, Cinema ticket, DVD, and Legal download from 2005 to 2011. The two pie charts give a snapshot of the substitute in the ratio of market segment represented by, Go to the cinema, Watch online(legal download), and Rent DVD in 2005 and 2011. At initial observation, the line graph reveals that each trends varied significantly during the four years period, whereby the three trends show different figures and pattern. Furthermore, the pie charts illustrate that the proportion of market share in three types also disparate throughout the given two years. At closer analysis, the cost of cinema ticket was just about 9£ in 2005, and it rose dramatically to just over 10£ in the second year. By 2009, the revenue increased slightly to just nearly 12£ in 2009, and the trend again increased abruptly to 14£ within the last year of this period. Conversely, the price of purchasing DVD grew gradually from 6£ to 8£ between the beginning till the end of this period. Moreover, there was a sharp decrease in the numerous price of the legal download, which dropped from8£ to 6£ in the first two years and it reached to 9£ in 2011. The details in the pie charts manifest that the percentage of market share in watching online was only 6% in 2005, and this changed 20% to just over a quarter in2011. On the other hand, the market penetration of both, Go to cinema and Rent a DVD, dropped the popularity in 6 years interval simultaneously, and Go to cinema eventually became the less popularity in majority in 2011 among the others. 
The line graph depicts the cost for accessing movies in three  
different
 platforms such as,  
Cinema
 ticket, DVD, and Legal download from 2005 to 2011. The two pie charts give a snapshot of the substitute in the ratio of  
market
 segment represented by, Go to the  
cinema
,  
Watch
 online(legal download), and Rent DVD in 2005 and 2011. At initial observation, the line graph reveals that each trends varied  
significantly
 during the four years period, whereby the three trends  
show
  different
 figures and pattern.  
Furthermore
, the pie charts illustrate that the proportion of  
market
 share in three types  
also
 disparate throughout the  
given
 two years. At closer analysis, the cost of  
cinema
 ticket was  
just
 about  
9£
 in 2005, and it rose  
dramatically
 to  
just
 over  
10£
 in the second  
year
. By 2009, the revenue increased  
slightly
 to  
just
  nearly
  12£
 in 2009, and the trend again increased  
abruptly
 to  
14£
 within the last  
year
 of this period.  
Conversely
, the price of purchasing DVD grew  
gradually
 from  
6£
 to  
8£
 between the beginning till the  
end
 of this period.  
Moreover
, there was a sharp decrease in the numerous price of the legal download, which dropped from 
8£
 to  
6£
 in the  
first
 two years and it reached to  
9£
 in 2011. The  
details
 in the pie charts manifest that the percentage of  
market
 share in watching online was  
only
 6% in 2005, and this  
changed
 20% to  
just
 over a quarter in2011.  
On the other hand
, the  
market
 penetration of both, Go to  
cinema
 and Rent a DVD, dropped the popularity in 6 years interval  
simultaneously
, and Go to  
cinema
  eventually
 became the less popularity in majority in 2011 among the others.