These days, more businesses engage in CSR- standing for corporate social responsibility which is a business model helping a company make a concerted effort to operate in ways that enhance rather than degrade society and the environment. It means that companies will be more socially accountable to themselves, their stakeholders and the public.
Through these characteristics of corporate social responsibility, it is undeniable that CSR plays a crucial role in developing a business sustainably because of its some main huge benefits such as: bolstering brand image or reputation, boosting employee morale and appealing to pinnacle expertise personnel.
Initially, if companies pay attention to social duties including championing women’s rights, protecting the environment, or attempting to obliterate poverty, on local, national, or global levels, they can draw the public's positive attention, especially consumers and shareholders. When they have a positive influence, they build their reputation and cultivate brand recognition, improve trust and understanding as well as customer’s loyalty. Then they can save costs for other marketing strategies, which definitely have a positive effect on profit.
Secondly, working in organizations engaging in CSR enables employees to think that they do the right things and be aware of the company’s efforts to give back and celebrate these efforts. As a consequence, it encourages employees to perform better at work, increase their creativity, generate practical ideas and improve resolve skills and build a professional working environment. Moreover, instead of only focusing on shareholders, companies adopt CSR programs as one of the most effective strategies to enhance staff and employees ability since they can increase attractiveness to potential recruits. Therefore, companies can not only raise morale in the workplace but also improve productivity. As a result, community-oriented companies also bolster their profits.
Taking Vinamilk as an example of the CSR’s importance to its sustainable development. Being awarded “ Global CSR Awards for its 1 Million Trees for Vietnam fund”, Vinamilk can sensitize the community to environmental protection. Along with it, the company has provided more than 37 million of milk boxes to underprivileged children are underlying factors that enable Vinamilk. Up till now, by adopting various CSR programs, Vinamilk is well-known for milk with its superior brand imaging, acquiring a large market share. Compared to other organizations ignoring CSR, these businesses have to face bad results due to bad behaviors. For instance, Formosa- one of the main causes of water pollution released the toxic chemical waste, untreated sewages or some typical incidents in 2016. After that, the company is well- known as having a bad image and has to compensate for this damage about 500 million USD.
In conclusion, CSR is the key element for business to develop with sustainability. Therefore, besides the shareholders, companies should engage in CSR to pay attention to their employees and other stakeholders like the environment for better development. Also, it is essential for governments to motivate businesses to fulfill their social responsibility. 
These days, more  
businesses
 engage in CSR- standing for corporate  
social
 responsibility which is a  
business
 model helping a  
company
  make
 a concerted effort to operate in ways that enhance  
rather
 than degrade society and the  
environment
. It means that  
companies
 will be more  
socially
 accountable to themselves, their stakeholders and the public.
Through these characteristics of corporate  
social
 responsibility, it is undeniable that CSR plays a crucial role in developing a  
business
  sustainably
  because
 of its  
some
 main huge benefits such as: bolstering brand image or reputation, boosting  
employee
 morale and appealing to pinnacle expertise personnel. 
Initially
, if  
companies
 pay attention to  
social
 duties including championing women’s rights, protecting the  
environment
, or attempting to obliterate poverty, on local, national, or global levels, they can draw the public's  
positive
 attention,  
especially
 consumers and shareholders. When they have a  
positive
 influence, they build their reputation and cultivate brand recognition,  
improve
 trust and understanding  
as well
 as customer’s loyalty. Then they can save costs for other marketing strategies, which definitely have a  
positive
 effect on profit. 
Secondly
, working in organizations engaging in CSR enables  
employees
 to  
think
 that they do the right things and be aware of the  
company’s
 efforts to give back and celebrate these efforts. As a consequence, it encourages  
employees
 to perform better at work, increase their creativity, generate practical  
ideas
 and  
improve
 resolve  
skills
 and build a professional working  
environment
.  
Moreover
,  
instead
 of  
only
 focusing on shareholders,  
companies
 adopt CSR programs as one of the most effective strategies to enhance staff and  
employees
 ability since they can increase attractiveness to potential recruits.  
Therefore
,  
companies
 can not  
only
 raise morale in the workplace  
but
  also
  improve
 productivity.  
As a result
, community-oriented  
companies
  also
 bolster their profits.
Taking  
Vinamilk
 as an example of the CSR’s importance to its sustainable development.  
Being awarded
  “ 
Global CSR Awards for its 1 Million Trees for Vietnam fund”,  
Vinamilk
 can sensitize the community to environmental protection. Along with it, the  
company
 has provided more than 37 million of milk boxes to underprivileged children are underlying factors that enable  
Vinamilk
. Up till  
now
, by adopting various CSR programs,  
Vinamilk
 is well-known for milk with its superior brand imaging, acquiring a large market share. Compared to other organizations ignoring CSR, these  
businesses
  have to
 face  
bad
 results due to  
bad
 behaviors.  
For instance
, Formosa- one of the main causes of water pollution released the toxic chemical waste, untreated  
sewages
 or  
some
 typical incidents in 2016. After that, the  
company
 is well- known as having a  
bad
 image and  
has to
 compensate for this damage about 500 million USD. 
In conclusion
, CSR is the key element for  
business
 to develop with sustainability.  
Therefore
,  
besides
 the shareholders,  
companies
 should engage in CSR to pay attention to their  
employees
 and other stakeholders like the  
environment
 for better development.  
Also
, it is essential for  
governments
 to motivate  
businesses
 to fulfill their  
social
 responsibility.