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The late news program has concentrated more on national news in lieu of weather and local news It is noted that the program has been frowned upon by the audience due to lessening the content they accustomed to see Moreover as a result of the modification

The late news program has concentrated more on national news in lieu of weather and local news It is noted that the program has been frowned upon by the audience due to lessening the content they accustomed to see Moreover as a result of the modification qVQAP
The business manager of WLSS television station is of the view that they should include more weather and local news on all their news programs. This suggestion comes from the fact that since they have devoted their late night news program to covering more national news instead of weather and local news, there have been many complaints from viewers. Moreover, their advertisers have cancelled the contracts. Thus, the business manager feels that the change should be made to attract more viewers and also avoid losing more advertising revenues. However, the business manager does not venture into finding out other possible reasons of complaints and cancellation of advertising contracts. Therefore, this argument presented by him can be called narrowly perceived. The business manager mentions that the complaints of the viewers were regarding the station’s coverage of weather and local news. However, there is no mention of what the viewers want or what the nature of their complaint is. It cannot be established by the argument if the viewers actually want more coverage of local and weather news. It is possible that their complaints are regarding wrongly telecast news or concentration over limited area of local or weather news. It is also possible that their complaints are not regarding late-night news programs that have started covering more national news. It is likely that the viewers have complaints regarding the weather and local news covered in general by the television station. Further, the writer says that the local businesses had cancelled their advertising contracts of the late night news programs. However, the writer does not site in vivid terms what the reason of their cancellation of contract is. It is possible that those who had cancelled their contracts were is a financial crisis and could not pay for their advertisements. It is also not known if the businesses had withdrawn their advertising only from the late night news programs or from all the programs of the television station. It is possible that they are not happy with the result of advertising on the television station and want to withdraw their support to the station altogether. Therefore, this may not be due to the late night news programs telecasting more national news. What the writer suggests holds true only if these businesses had withdrawn their advertising of the late night news programs, but the argument fails to give details of the cancellation. This makes the reader believe that there could be other reasons for this cancellation. Last but not the least, the suggestion made by the writer is based on the conclusion drawn by the writer that late night news programs are not popular with viewers and businesses. However, this conclusion is extended to all the news programs of the television station, which is taking it too far. The writer says that in order to attract viewers and avoid losing any further advertising revenues they should expand the coverage of weather and local news in all their news programs. In the argument, however, he only speaks of the late night programs losing viewership and advertisement contracts. Therefore, this suggestion is doubtful and farfetched. On the whole, the argument loses its convincing power when viewed critically. It fails to establish the exact reason behind the complaints of the viewers and cancellation of advertising contracts. Hence, the writer should think logically and come to a better conclusion after going through the above given discussion.
The
business
manager
of
WLSS
television
station
is of the view that they should include more
weather
and
local
news
on all their
news
programs
. This suggestion
comes
from the fact that since they have devoted their
late
night
news
program
to covering more national
news
instead
of
weather
and
local
news
, there have been
many
complaints
from
viewers
.
Moreover
, their advertisers have cancelled the
contracts
.
Thus
, the
business
manager
feels that the
change
should
be made
to attract more
viewers
and
also
avoid losing more advertising revenues.
However
, the
business
manager
does not venture into finding out other
possible
reasons
of
complaints
and
cancellation
of advertising
contracts
.
Therefore
, this
argument
presented by him can
be called
narrowly
perceived.

The
business
manager
mentions that the
complaints
of the
viewers
were regarding the
station’s
coverage of
weather
and
local
news
.
However
, there is no mention of what the
viewers
want or what the nature of their
complaint
is. It cannot
be established
by the
argument
if the
viewers
actually want more coverage of
local
and
weather
news
. It is
possible
that their
complaints
are regarding
wrongly
telecast
news
or concentration over limited area of
local
or
weather
news
.
It
is
also
possible
that their
complaints
are not regarding late-night
news
programs
that have
started
covering more national
news
.
It
is likely that the
viewers
have
complaints
regarding the
weather
and
local
news
covered
in general
by the
television
station.

Further
, the
writer
says that the
local
businesses
had cancelled their advertising
contracts
of the
late
night
news
programs
.
However
, the
writer
does not site in vivid terms what the
reason
of their
cancellation
of
contract
is. It is
possible
that those who had cancelled their
contracts
were is a financial crisis and could not pay for their advertisements. It is
also
not known if the
businesses
had withdrawn their advertising
only
from the
late
night
news
programs
or from all the
programs
of the
television
station
.
It
is
possible
that they are not happy with the result of advertising on the
television
station
and want to withdraw their support to the
station
altogether.
Therefore
, this may not be due to the
late
night
news
programs
telecasting more national
news
. What the
writer
suggests holds true
only
if these
businesses
had withdrawn their advertising of the
late
night
news
programs
,
but
the
argument
fails to give
details
of the
cancellation
. This
makes
the reader believe that there could be other
reasons
for this cancellation.

Last
but
not the least, the suggestion made by the
writer
is based
on the conclusion drawn by the
writer
that
late
night
news
programs
are not popular with
viewers
and
businesses
.
However
, this conclusion
is extended
to all the
news
programs
of the
television
station
, which is taking it too far. The
writer
says that in order to attract
viewers
and avoid losing any
further
advertising revenues they should expand the coverage of
weather
and
local
news
in all their
news
programs
. In the
argument
,
however
, he
only
speaks of the
late
night
programs
losing viewership and advertisement
contracts
.
Therefore
, this suggestion is doubtful and farfetched.

On the whole
, the
argument
loses its convincing power when viewed
critically
. It fails to establish the exact
reason
behind the
complaints
of the
viewers
and
cancellation
of advertising
contracts
.
Hence
, the
writer
should
think
logically
and
come
to a better conclusion after going through the above
given
discussion.
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IELTS essay The late news program has concentrated more on national news in lieu of weather and local news It is noted that the program has been frowned upon by the audience due to lessening the content they accustomed to see Moreover as a result of the modification

Essay
  American English
5 paragraphs
568 words
5.5
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.5
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 5.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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