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Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with. Use specific reasons and examples to support your answer.

Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with. Use specific reasons and examples to support your answer. eOmA
Advertising influences every aspect of our lives, for example when you watch a tv show you can easily detect a product placement or your movie can be interrupted by a commercial break. Every company that wants to create an internationally acclaimed brand will invest money in advertising or hire an advertising agency to launch their products. This is true for every sector you can think of: from food companies like nestlè to clothing companies like nike. While there is a large use for advertising the consumer is mostly unaware of the effect of the ads. Advertisements in fact work on the subconscious mind to appeal to the average consumer and only a small percentage of buyers will purchase goods responsibly. Companies thrive on endless consumption of products, even if these are not necessary. An excellent example is Apple, the famous tech company whose founder, Steve Jobs, died recently. In the 90’s and throughout all the following decade Apple started building a brand, distinctive for refreshing and elegant design and top notch technology. The target audience, the youth, were groomed to always search for the new product. While these were released every 2 years this type of marketing campaign was good business, now brand loyalty is not affordable anymore because Apple launches a new product every month from apple watches to smartphones. The average consumer can be thrown in a spiral of compulsive shopping without realising the real value or usability of the product bought. So I believe that advertising can push us to purchase staff that we really do not need and a conscious consumer is one that knows how advertising works and is not swayed by shining ads.
Advertising influences every aspect of our
This phrase/word (depending on the context) can be potentially replaced with :
lives
,
for example
when you
This phrase/word (depending on the context) can be potentially replaced with :
watch
a
Possible spelling mistake found.
tv
This phrase/word (depending on the context) can be potentially replaced with :
show
you can
easily
detect a
You use this word too often, consider replacing it with
product
placement or your movie can
be interrupted
by a commercial break. Every
You use this word too often, consider replacing it with
company
that wants to create an
internationally
acclaimed brand will invest money in advertising or hire an advertising agency to launch their
You use this word too often, consider replacing it with
products
. This is true for every sector you can
This phrase/word (depending on the context) can be potentially replaced with :
think
of: from food
You use this word too often, consider replacing it with
companies
like
Possible spelling mistake found.
nestlè
to clothing
You use this word too often, consider replacing it with
companies
like
Possible spelling mistake found.
nike
. While there is a large
This phrase/word (depending on the context) can be potentially replaced with :
use
for advertising the
You use this word too often, consider replacing it with
consumer
is
mostly
unaware of the effect of the ads. Advertisements in fact work on the subconscious mind to appeal to the average
You use this word too often, consider replacing it with
consumer
and
This phrase/word (depending on the context) can be potentially replaced with :
only
a
This phrase/word is too simple and can be replaced with:
small
percentage of buyers will
This phrase/word (depending on the context) can be potentially replaced with :
purchase
This phrase/word (depending on the context) can be potentially replaced with :
goods
responsibly
.
You use this word too often, consider replacing it with
Companies
thrive on endless consumption of
You use this word too often, consider replacing it with
products
, even if these are not necessary.

An excellent example is
You use this word too often, consider replacing it with
Apple
, the
This phrase/word is too simple and can be replaced with:
famous
tech
You use this word too often, consider replacing it with
company
whose founder, Steve Jobs,
This phrase/word (depending on the context) can be potentially replaced with :
died
recently. In the
Apostrophes aren't needed for decades: "90s".
90’s
and throughout all the following decade
You use this word too often, consider replacing it with
Apple
This phrase/word (depending on the context) can be potentially replaced with :
started
building a brand, distinctive for refreshing and elegant design and
This word is normally spelled with hyphen.
top notch
technology. The target audience, the youth,
were groomed
to always search for the new
You use this word too often, consider replacing it with
product
. While these
were released
every 2 years this type of marketing campaign was
This phrase/word (depending on the context) can be potentially replaced with :
good
business,
This phrase/word (depending on the context) can be potentially replaced with :
now
brand loyalty is not affordable anymore
This phrase/word is too simple and can be replaced with:
because
You use this word too often, consider replacing it with
Apple
launches a new
You use this word too often, consider replacing it with
product
every month from
You use this word too often, consider replacing it with
apple
This phrase/word (depending on the context) can be potentially replaced with :
watches
to smartphones. The average
You use this word too often, consider replacing it with
consumer
can
be thrown
in a spiral of compulsive shopping without
Possible spelling mistake. 'realising' is British English.
realising
the real value or usability of the
You use this word too often, consider replacing it with
product
This phrase/word (depending on the context) can be potentially replaced with :
bought
.

This phrase/word is too simple and can be replaced with:
So
I believe that advertising can push us to
This phrase/word (depending on the context) can be potentially replaced with :
purchase
staff that we
really
do not need and a conscious
You use this word too often, consider replacing it with
consumer
is one that knows how advertising works and is not swayed by shining ads.
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IELTS essay Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with. Use specific reasons and examples to support your answer.

Essay
  American English
3 paragraphs
279 words
5.5
Overall Band Score
Coherence and Cohesion: 5.5
  • Structure your answers in logical paragraphs
  • ?
    One main idea per paragraph
  • Include an introduction and conclusion
  • Support main points with an explanation and then an example
  • Use cohesive linking words accurately and appropriately
  • Vary your linking phrases using synonyms
Lexical Resource: 5.0
  • Try to vary your vocabulary using accurate synonyms
  • Use less common question specific words that accurately convey meaning
  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 5.0
  • Answer all parts of the question
  • ?
    Present relevant ideas
  • Fully explain these ideas
  • Support ideas with relevant, specific examples
Labels Descriptions
  • ?
    Currently is not available
  • Meet the criteria
  • Doesn't meet the criteria
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