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A critical evaluation of the current corporate brand, including brand identity and image.

A critical evaluation of the current corporate brand, including brand identity and image. lLw1b
The brand personality is self-assured, attractive, unpretentious, and fashionable. These characteristics distinguish the Zara brand from its competitors. The characteristics may be evident in its collections, the way stores are adorned, store displays, and the locations of stores. Zara's perspective focuses on fashion, individuality, and self-assurance. This relates to the consumer's reflection in which the brand serves as a source of identity. Whereas Zara's self-image is confident, stylish, and original. This is how customers should perceive the brand. Zara's advertising policy is non-existent. The marketing approach of Zara focuses on the location of stores and in-store displays more than advertising. Zara assures a large number of visits by selecting the most renowned places in the city, such as Vincom Ba Trieu. According to Buzzmetric research, the Zara brand drew more than 23, 000 posts and comments on social networks in 2016 to 2017.
The
You use this word too often, consider replacing it with
brand
personality is self-assured, attractive, unpretentious, and fashionable. These characteristics distinguish the Zara
You use this word too often, consider replacing it with
brand
from its competitors. The characteristics may be evident in its collections, the way
You use this word too often, consider replacing it with
stores
are adorned
,
You use this word too often, consider replacing it with
store
displays, and the locations of
You use this word too often, consider replacing it with
stores
. Zara's perspective focuses on fashion, individuality, and self-assurance. This relates to the consumer's reflection in which the
You use this word too often, consider replacing it with
brand
serves as a source of identity. Whereas Zara's self-image is confident, stylish, and original. This is how customers should perceive the
You use this word too often, consider replacing it with
brand
. Zara's advertising policy is non-existent. The marketing approach of Zara focuses on the location of
You use this word too often, consider replacing it with
stores
and in-store displays more than advertising. Zara assures
Specify a number, remove phrase, or simply use "many" or "numerous"
a large number of
visits by selecting the most renowned places in the city, such as
Possible spelling mistake found.
Vincom
Ba
Possible spelling mistake found.
Trieu
. According to
Possible spelling mistake found.
Buzzmetric
research, the Zara
You use this word too often, consider replacing it with
brand
drew more than 23, 000 posts and comments on social networks in 2016 to 2017.

IELTS academic A critical evaluation of the current corporate brand, including brand identity and image.

Academic
  American English
1 paragraphs
143 words
This writing has been penalized,
text can't be
less than 250 words in Task 2
and less than 150 words in Task 1
4.0
Overall Band Score
Coherence and Cohesion: 5.0
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    Include an introduction and conclusion
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    Vary your linking phrases using synonyms
Lexical Resource: 5.5
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  • Check your work for spelling and word formation mistakes
Grammatical Range: 6.5
  • Use a variety of complex and simple sentences
  • Check your writing for errors
Task Achievement: 5.0
  • Answer all parts of the question
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    Present relevant ideas
  • Fully explain these ideas
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    Support ideas with relevant, specific examples
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