A picture speaks louder than a thousand words, and our brain can understand illustrations clearly than words. So that's why stories in TV and newspapers are accompanied by more pictures than words for the sake of clarity and visualization. In my opinion, these photographs are more effective than merely written words.
First of all, the photograph is a handy tool to attract the target audience. People are desperately busy in this fast-paced world and they hardly have time to read the entire newspaper. If reporters can capture the essence of what they want to convey with a photograph, then audiences will most likely look at the picture and read a few lines to get the message. A fairly new study in my country reveals that more than 80% of newspaper and magazine readers look at the picture and heading to decide whether to read the news article or to skip it. They often give the pictures a cursory glance to get the message conveyed and do not have the time to read the whole stories. Secondly, pictures are used to epitomize situations. It is more likely difficult to imagine the predicament of hundreds of refugees. But people can comprehend a gaunt woman, with no food to feed her baby, looking at her infant starve. They can conjure up the despair of myriad refugees as their window of hope is shut in the face. No matter how hard we try, we will not be able to depict some events with only words.
Last but not least, pictures are used in pursuit of engagement. Written text alone, very often, is not that engaging. Which is why sometimes the written text is related to the context through the pictures. A single photograph, in many cases, is incredibly powerful, that can change public opinion dramatically. Photographs published in American newspaper during the Vietnam War exemplify how powerful they were and still are.
In conclusion, a picture is worth a thousand words and it is specifically true about the mass media. They are essential in media because they attract and engage the audience as well as outlines the situation in an easily understandable format.
A
picture
speaks louder than a thousand words, and our brain can understand illustrations
clearly
than words.
So
that's why stories in TV and
newspapers
are accompanied
by more
pictures
than words for the sake of clarity and visualization. In my opinion, these
photographs
are more effective than
merely
written words.
First of all
, the
photograph
is a handy tool to attract the target audience.
People
are
desperately
busy in this
fast
-paced
world and
they hardly have time to
read
the entire
newspaper
. If reporters can capture the essence of what they want to convey with a
photograph
, then audiences will most likely look at the
picture
and
read
a few lines to
get
the message. A
fairly
new study in my country reveals that more than 80% of
newspaper
and magazine readers look at the
picture
and heading to decide whether to
read
the news article or to skip it. They
often
give the
pictures
a cursory glance to
get
the message conveyed and do not have the time to
read
the whole stories.
Secondly
,
pictures
are
used
to epitomize situations. It is more likely difficult to imagine the predicament of hundreds of refugees.
But
people
can comprehend a gaunt woman, with no food to feed her baby, looking at her infant starve. They can conjure up the despair of myriad refugees as their window of hope
is shut
in the face. No matter how
hard
we try, we will not be able to depict
some
events
with
only
words.
Last
but
not least,
pictures
are
used
in pursuit of engagement. Written text alone,
very
often
, is not that engaging. Which is why
sometimes
the written text
is related
to the context through the
pictures
. A single
photograph
, in
many
cases, is
incredibly
powerful, that can
change
public opinion
dramatically
.
Photographs
published in American
newspaper
during the Vietnam War exemplify how powerful they were and
still
are.
In conclusion
, a
picture
is worth a thousand words and it is
specifically
true about the mass media. They are essential in media
because
they attract and engage the audience
as well
as outlines the situation in an
easily
understandable format.