Suwarnadwipa Beach and Resort is a Beach and Resort is a marine tourism destination that has its own tourist attraction. To support marine attractions Beach and Resort Suwarnadwipa need to be promoted more widely so that the Beach and Resort Suwarnadwipa can be better known and known by local tourists to outside the region. The theories used in this design are advertising and promotional theory. In the process of designing the data collection method used is observation, interview and research directly to the management of Beach and Resort Suwarnadwipa. Data analysis method used in this design is S. W. O. T and A. I. D. A. analysis method as reinforcement in finding the root of the problem faced by Suwarnadwipa Beach and Resort. After that, suwarnadwipa Beach and Resort promotional media design in the form of media mix. buah nautical tourist destinations that have their own tourist attractions, to support the nautical attractions Suwarnadwipa Beach and Resort need to be carried out a broader promotion so that Suwarnadwipa Beach and Resort can be better known and known by local tourists to outside the area. The theory used in this design is advertising and promotion theory. In the process of designing the data collection method used is observation, interview and research directly to the management of Suwarnadwipa Beach and Resort. Data analysis method used in this design is S. W. O. T and A. I. D. A. analysis method as reinforcement in finding the root of the problem faced by Suwarnadwipa Beach and Resort. After that, suwarnadwipa Beach and Resort promotional media design in the form of media mix.
The results of the design of the promotional media for Suwarnadwipa Beach and Resort are in the form of a media mix in the form of audio visuals, brochure designs, posters, Id cards, and Stationarty which contain information about attractions, accessibility and amenities owned by Suwarnadwipa Beach and Resort. In promotional media designed using simple, neat visual concepts and prioritizing clarity of information. Through this promotional media, Suwarnadwipa Beach and Resort will be visited by local tourists, national tourists and even foreign tourists. So that it can benefit the manager of Suwarnadwipa Beach and Resort.
Suwarnadwipa
Beach
and
Resort
is a
Beach
and
Resort
is a marine tourism destination that has its
own
tourist
attraction
. To support marine
attractions
Beach
and
Resort
Suwarnadwipa
need to
be promoted
more
widely
so
that the
Beach
and
Resort
Suwarnadwipa
can be better
known
and
known
by local
tourists
to outside the region. The
theories
used
in this
design
are advertising and
promotional
theory
. In the process of designing the
data
collection
method
used
is observation, interview and research
directly
to the management of
Beach
and
Resort
Suwarnadwipa
.
Data
analysis
method
used
in this
design
is S. W. O. T and A. I. D. A.
analysis
method
as reinforcement in finding the root of the problem faced by
Suwarnadwipa
Beach
and
Resort
. After that,
suwarnadwipa
Beach
and
Resort
promotional
media
design
in the
form
of
media
mix.
buah
nautical
tourist
destinations that have their
own
tourist
attractions
, to support the nautical
attractions
Suwarnadwipa
Beach
and
Resort
need to
be carried
out a broader promotion
so
that
Suwarnadwipa
Beach
and
Resort
can be better
known
and
known
by local
tourists
to outside the area. The
theory
used
in this
design
is advertising and promotion
theory
. In the process of designing the
data
collection
method
used
is observation, interview and research
directly
to the management of
Suwarnadwipa
Beach
and
Resort
.
Data
analysis
method
used
in this
design
is S. W. O. T and A. I. D. A.
analysis
method
as reinforcement in finding the root of the problem faced by
Suwarnadwipa
Beach
and
Resort
. After that,
suwarnadwipa
Beach
and
Resort
promotional
media
design
in the
form
of
media
mix.
The results of the
design
of the
promotional
media
for
Suwarnadwipa
Beach
and
Resort
are in the
form
of a
media
mix in the
form
of audio visuals, brochure
designs
, posters,
Id
cards, and
Stationarty
which contain information about
attractions
, accessibility and amenities
owned
by
Suwarnadwipa
Beach
and
Resort
. In
promotional
media
designed using simple, neat visual concepts and prioritizing clarity of information. Through this
promotional
media
,
Suwarnadwipa
Beach
and
Resort
will
be visited
by local
tourists
, national
tourists
and even foreign
tourists
.
So
that it can benefit the manager of
Suwarnadwipa
Beach
and
Resort
.